Marketing
Myths/Facts
Stand-up to Pressure
100

What is one tactic that vape or alcohol companies use to attract teens? 

Colors, celebrities, young people in ads, flavors, etc. 

100

What is the addictive component in vapes/cigarettes? 

Nicotine. 

100

What is one way you can stand-up to pressure? 

Simply saying no, excuse/reason, suggest an alternative, remaining assertive, avoid the scene, leave the situation, talk to someone about it. 

200

Why do vape companies use young people in their ads? 

To attract a younger audience 

200

What is the psychoactive component in marijuana? 

THC

200

A stranger asks you if you want to hit their vape. Demonstrate a way you can say no. 

"No, thanks." 

"No!" 

300

What are some common feelings that these ads try to portray? 

Relaxation, fun, sociable, cool, etc. 

300

What is one negative effect of using marijuana? 

Sick, coughing, lung damage, similar carcinogens as tobacco, cancers, getting in trouble etc. 

300

Your cousin asks if you want to smoke weed with them at the family party. Demonstrate a way to say no. 

Excuse/Reason: "No, I don't want to get in trouble." 

Suggest an Alternative: "Nah, let's play cards instead." 

Etc. 

400

Why do vape companies sponsor popular events or offer scholarships? 

To target youth and young people. To advertise their product/be seen. etc.

400

Name two negative effects of drinking alcohol? 

Blacking out, poor decision making, liver damage, alcohol poisoning, heart problems, cancers, getting into trouble, addiction, etc. 

400

Your crush asks if you want to attend a party where drugs/alcohol will be present and no adult supervision. Demonstrate a refusal skill. 

Avoid the scene. 

Suggest an alternative 

etc. 

500

Why do vape and alcohol companies use celebrities in their ads? 

Credibility, gain their fan base, etc. 

500

Name one long-term and one short-term effect of nicotine use. 

Short-term: Shortness of breath, coughing, getting into trouble, dizziness, nausea, irritated throat, increased blood pressure

Long-term: Addiction, cancer, heart disease, lung damage (popcorn lung), 

500

You get invited to hangout with your peers at the beach. When you get there, you see that some teens are drinking and smoking. No one has offered you anything, but you are starting to feel left out. Demonstrate a refusal skill.

Leave

Do something else (play in the water, hang out with peers not using.)