The Agency
The Therapy
The Benefits
The Marketing Plan
100
50-70
What is the number of riders that Jacobs' Ladder provides services for weekly?
100
Treatment with the help of horses
What is hippotherapy?
100
friendship, increase in life experiences, enjoyment
What are some of the social benefits of therapeutic riding?
100
Community leaders, business leaders, and VSU
Who are the people targeted for community outreach?
200
4
What is the number of clients that Jacobs' Ladder started with in 1999?
200
A volunteer in charge of walking alongside a client and is instrumental in assisting the therapists with maximizing the treatment session through use of proper guarding techniques, client positioning and assisting with safety management.
What is a sidewalker?
200
self-esteem, emotional control, and self-discipline
What are some of the psychological benefits of therapeutic riding?
200
Informational pamphlets, business cards and magnets, testimonial video, and mass media.
What are the tools used for marketing and promotion?
300
Everyone
What is the kind of volunteers needed at Jacobs' Ladder?
300
Cognitive, physical, emotional, social, educational, and behavioral.
What are the goals of therapeutic riding?
300
Increased muscle control, increased range of joint motion, reduction of abnormal movement patterns, improved respiration and circulation, improved appetite and digestion, and sensory integration.
What are some of the physical benefits of therapeutic riding?
300
A fundraising event to promote awareness and education of Jacobs' Ladder and the opportunity to donate time and money to the agency to build an indoor riding arena.
What is "Home on the Range"?