Breeze Basics
What is Breeze?
Powerful AI, effortlessly simple HubSpot’s AI toolkit integrated across the customer platform.
What do you need to buy in order to leverage Breeze features?
CREDITS!
How many credits does one conversation using Customer Agent cost?
100 credits
What Hub do you need to access Prospecting Agent?
Sales Pro / Ent
How do Breeze Agents work across marketing, sales, and service teams?
Each Breeze Agent is built for a specific function, like writing content, qualifying leads, or resolving support tickets but they all work throughout your HubSpot CRM, so teams stay aligned and the customer experience stays seamless.
What is Breeze Studio?
Your AI Agent Growth Team! Discover, customize, and deploy HubSpot’s AI agents and custom assistants that work exactly how your business needs them to so you can automate smarter.
How many credits are included in each tier?
Starter - 500
Professional - 3000
Enterprise - 5000
A conversation is only billable if what happens?
At least one reply from the Customer Agent.
What is Prospecting Agent?
Your Always-On, AI Sales BDR
Enroll prospects once, let AI continuously monitor for buying signals, and craft personalized sales outreach when the timing is right.
What is the Closing Agent (beta)
Your intelligent sales rep that gives your team insights into buyer engagement and blockers to accelerate the deal process.
Enable buyers to get answers from approved content while notifying sellers when additional support is needed.
What three types of records/properties can you enrich with Breeze?
Company Record
Contact Record
Smart Property
What is an easy analogy to describe HubSpot Credits?
HubSpot Credits are like arcade tokens - purchase them to play different games
What is Customer Agent?
Your 24/7 AI Concierge
Breeze customer agent covers your entire front office, switching seamlessly between sales, marketing, and support to match each moment and drive results. It's fast, accurate, and on-brand.
Describe why a Marketer/CEO would care about the Prospecting agent
Ensure the marketing efforts are being actioned on quickly to ensure momentum/interest does not fizzle out and opportunities are being booked.
What is the Knowledge Base Agent
(Beta)
Your assistant that surfaces content gaps and drafts help articles based on real tickets keeping your documentation current without consuming your team’s time.
What is the difference between Breeze Assistant and Breeze Agents
Breeze Assistant is your AI-powered, conversational virtual assistant that acts as your “AI chief of staff” or “copilot.”
Breeze Agents are AI-powered teammates designed to perform and automate specific business functions at scale
What can I leverage in HubSpot to sell Credits into my IB?
Customer Agent Signal
Where do I find it?
Sales Workspace → Prospecting Tab → Install Base section → Install Base Signal = “Customer Agent”
Describe a Marketing, Sales and Service use case for Customer Agent
Marketing:
Delivers a good experience, Drive engagement with marketing content.
Answer visitor questions, promote events, and guide people to the right content. strengthen brand
Sales:
Convert sales opportunities faster.
Explain pricing, surface product details, qualify prospects, and book meetings to help buyers make faster decisions.
Customer Success:
Provide remarkable service, 24/7.
Resolve common issues across chat, email, voice, and social, assist with simple actions, and escalate when human support is needed.
What value does the prospecting agent provide for sales leaders & reps?
GIVES YOU TIME BACK TO FOCUS ON REVENUE GENERATING ACTIVITY!!!!!
Personalized outreach -
The Agent handles the research on your enrolled companies, tells you when to reach out, and write emails for you based on context from your CRM
Customize prospect research and communication. Decide how you want prospect research done across multiple sources. Then customize how your emails are written - maintaining your voice
Transform your entire sales team's performance.Give sales reps the insights and timing intelligence they need to consistently hit or exceed goals.
What is the Personalization Agent
(Beta)
Your targeting specialist that identifies which segments will respond best to personalized content and instantly creates tailored websites and CTAs that speak to those audiences, eliminating guesswork
How does Breeze benefit businesses?
One Unified AI Brain
Breeze seamlessly connects all your company’s CRM data, marketing activities, sales pipeline, content, and customer support into a centralized AI “brain.” This enables all AI-powered features (assistants and agents) to truly understand your business, your history, your customers, and your goals, making the automation and recommendations much smarter than stand-alone AI tools.
How do I maximize selling credits and secure the 5% September bump?
3 (or more) Portals
$450 Sold Total
Complete the Credits Cert.
List the competitive advantages HubSpot’s Customer Agent has over platforms like Zendesk, SFDC, or Zoho.
Grounded in unified HubSpot Data (Aka one AI Brain)
Easy to set up
No extra integrations required
Closes tickets 39% faster
Why should I use Breeze prospecting agent over other sales AI agents?
ONE AI BRAIN!!!
Unlike standalone tools, Breeze uses your complete customer history deals won, support tickets, marketing engagement — to personalize outreach, referencing specific pain points your prospects actually have.
It also integrates data across your teams, so if your marketing team uses other HubSpot products, like forms and landing pages, Breeze prospecting agent can leverage engagement data to send contextually relevant emails to book more meetings!
What is the Data Agent
(Beta)
Your research specialist that automatically answers custom business questions about your customers by analyzing CRM data, conversations, documents, and the web. Your team can focus on strategy instead of manual research.