THESE types of instructions should have excessive detail and be numbered.
What are written instructions?
THIS is the number of advertising technique categories.
What is four?
This advertising technique focuses on the reliability of a product.
What is safety?
The Q in "QSCV" stands for THIS standard of production.
What is Quality?
JR Simplot changed the economic landscape of the American West by revolutionizing the use of THIS natural product?
What is the potato?
The beginning of a demonstration speech needs THIS to get the audience's attention.
What is a hook?
This category of advertising techniques deals with reaching the target demographic.
What are appeals?
This advertising technique appeals to people of the middle class.
What is plainfolk?
THIS fraction of Americans visits a fast-food restaurant on any given day.
What is 1 in 4?
THIS business model requires someone to own and operate their own business but still follow the rules of a corporation?
What is franchising?
You should be sure to list THESE at the top of your instructions.
What are the materials?
THIS category of advertising techniques focuses on what the company is guaranteeing the consumer.
What are claims?
THIS advertising technique is used to compel consumers to buy something just because it seems cool to have and because they CAN.
What is vanity?
GM destroyed the trolley systems so that they could manufacture and use THIS system of transportation.
What are buses?
THIS group is responsible for removing contaminated meat from store shelves.
What is the meatpacking company?
During your speech, you should make THIS type of contact with the audience.
What is eye contact?
THIS category of advertising techniques focuses on what the consumer "gets" out of the product.
What is the approach?
Ads can be critiqued using THIS technique, dealing with what the ads AVOID saying about the product.
What are invisible words?
In THIS year, fast food ads started showing up in schools.
What is 1993?
THIS phrase refers to the idea that if fast-food restaurants are not visible, people will not think to eat at them.
What is "out of sight, out of mind"?
THIS is the person to whom you should give credit during your speech.
What is the source?
This advertising category is the method the company uses to sell the product.
What is execution?
Use of this technique gears a product toward those who are aging or want to look beautiful.
What is youth?
THIS is the term for when two companies combine efforts to sell each of their products.
What is synergy?
THIS term refers to similar businesses being pushed closer together to force competition.
What is encroachment?