Value Props
Platform Knowledge
Industry Acronyms
Placer Customers
Placer History
100

2 Economic Development Value Props

identify best fit retailers
identify residential leakage

100

Generates a heatmap of visitors' home or work location.

What is the True Trade Area/Market Outlook?

100

SaaS

What is the acronym for Software as a Service?

100

3 of Placer's retail customers.

Target, Best Buy, Albertsons, Publix - 

100

October 2018

What is the month and year that Placer started selling commericially?

200

2 value props for City Planner

Identify the best events for the city based on customer demographics 

Attract the best fit retailers 


200

The name of the spider graph that shows were visitors went directly before and after going to a certain property.

What is Visitor Journey?

200

Dwell Time

How long a device spent at a location

200

5 of Placer's brokerage customers.

SRS, CBRE, M&M, NAI, Kushman 

200

The amount of money raised in Placer Series C round.

What is $100 Million?

300

Uses Placer for event analysis 

Marketing / Events 

300

The traditional method that prospects often use before gaining Placer's True Trade Area.

What is the Ring Radius Method?

300

Dweller

The Person

300

Placer's first customer.

Who is Caesar's Entertainment?

300
Danielle, Benjamin, Cassidy, Dan D, and Warren all started at _________ before moving to Placer

What is Soci

400
Helps identify movement from one state to another

Migration Trends

400

Shows the best fit and match based on demographics and cannibalization? 

Void Analysis 

400

IEDC

 International Economic Development Council

400

3 Civic Customers

City of Charleston, Downtown Nashville, Downtown Seattle.... ETC

400

The location of Placer's headquarters in Israel.

What is Ramat Gan?

500

Planned Development is a huge time saver for these employees 

What is a City Planner

500

The metric name for the number of actual cell phones (with Placer's SDK code) that enter a given polygon.

What is Panel Visits?

500

Placer is GDPR Compliant - True or False Why

Technically no, as we do not sell to Europe but by their policies, yes. 

500

Three verticals are the biggest Market for Placer

CRE, Retail, Civic

500

Employee number 7 at Placer.

Who is Benjamin Pitman?