What does DOOH stand for?
BONUS: Give Us an example
Digital Out of Home
Name all 4 Bargain Zones
Niagara, Erie North Central and South
What package offers Live NFL game impressions?
Josh Allen (25k)
What are the station call letters for channel 4?
WIVB
How many Magazines go out every year?
6
Roku TV
Apple TV
Smartphone
Playstation 5
All of them!
How many households does Values Reach?
470,000+
What are the price tiers for all the packages?
25,000
15,000
7,000
2,500
Buffalo News & Buffalo Magazine Monthly print package reaches an audience of?
400,741
400,700
400,700
What is the CPM for standard CTV?
BONUS: What is the minimum monthly spend?
$60 $875
What days do Bargains go into homes?
Saturdays
Which of these players is featured in a package?
Dion Dawkins
DJ Moore
Ed Oliver
Dawson Knox
Dj Moore
What is the sticker product we put on print called?
News Note
How many ROS impressions come with a Full page (no branded content) ad?
50,000
Give me 3 streaming services we can individually sell on?
Hulu, Amazon, Netflix
What day does our next Values go out?
August 29th
Which package includes the countdown clock?
BONUS: How many imps?
Benford
93k
In the Customer Decision Journey, please give me 3 examples of media that create awareness?
TV. Radio. Billboards. Print. Non-targeted Banner Ads.
What is the theme for the September edition of Buf Mag
Culture/Style
What 2 sports are the highest CPM?
BONUS: What is the CPM?
College Hoops
Winter Olpymics
$117
How much is a dog ear in Values?
$1,150
Of the people we reach, how many are dedicated bills fans who watch, attend, read about, and follow the Bills?
83%
ROS
Demo/Interest targeting
Section Targeting
What is the 1x rate for the back cover?
$4600