Numbers
How much money do women control in annual consumer spending?
$20 trillion
This industry represents one of the largest opportunities
Food
This consumer segment seeks adventure and learning
Fast-Tracker
The two businesses with which women have made their dissatisfaction clear
Financial services and health care
This percentage of women think that money is the primary cause of arguments
19%
What could female total yearly earnings reach?
$18 trillion
A big business in the female economy
Fitness
This consumer is 22% of the population
Pressure Cooker
In this industry, women cited a lack of respect and poor advice
Financial services
This percantage of women work more than 40 hours a week
39%
How much revenue does the U.S. health club industry generate annually?
$14 billion
A $47 billion global industry
Apparel
This consumer isn't pressed for time
Relationship Focused
What percentage of women said doctors could be "somewhat better" or "significantly better"
60%
This percentage of women rarely or never feel powerful
44%
How much money has the market for diet food generated
$10 billion
This indutry has products and services that promote a sense of emotional well-being
Beauty
This consumer seeks ways to form connections
Managing on Her Own
In this industry, women generally pay more than men
Healthcare
This percentage of women believe their own hard work will help drive success
66%
How much of the lion's share of consumer spending do women control
$5.9 trillion
What product has grown into a $20 billion category worldwide
Skin-care
This consumer is concerned about health and aging gracefully
Fulfilled Empty Nester
What percentage of the private wealth in the United States will be in the hands of women by 2020
50%
This percentage of women own businesses in the U.S
40%