The media cooperation that bring you ESPN and Buena Vista Productions
What is Disney
100
These people have the ultimate control over the content of their media
Who are the owners
100
The portion of a distribution curve where a limited number of people are interested in buying a lot of different products.
What is Long Tail
100
Disney is using varied multimedia to promote its brand (89)
What is media convergence
100
The article begins with this organization complaining about Google
What is Yelp!
200
This company is owned by an Australian by birth
What is News Cooperation
200
High-speed channels for transmitting multimedia content into the home via cable or wireless connections (108)
Who are broadband networks
200
The portion of a distribution curve where a large number of people are interested in buying a limited number of products.
What is Short Head
200
These are the owners of MTV films, BET and CW Television network
What is Viacom and CBS
200
This person said “We are ten people competing against multiple thousands of people and that’s to our advantage”
Who is Steve Huffman
300
The combined strength of two items is greater than the sum of their individual strengths
What is synergy
300
This person said "I would prefer ABC not to cover Disney" (108)
Who is Michael Eisner
300
Apple's i-tunes' artist Matt&Kim is an example of tailing to a person's tastes, this is an example of what
What is “long tail” characteristics
300
A movie produced can be shown in theaters, bought on DVD, watched on television or downloaded via the internet this is considered (92)
What is use of multiple platforms
300
Google is handing over this to its own products and the fact that it powers two-thirds of all searches in the U.S. and claims three-quarters of all search ad revenues
What is valuable real estate
400
The world's largest publisher
What is Bertelsmann
400
the merging together of two businesses that are at different stages of production
What is vertical integration
400
three consequences of the long tail (105)
What are: democratization of production, democratization of distribution, and greatly reducing costs of supplier and consumers
400
Producing popular American television shows such as American Idol and a wide range of other Idol programs around the world (96)
What is broadcasting internationally
400
Gary Reback, a Silicon Valley antitrust lawyer says this about Google
What is cheating and manipulating search results
500
"No company illustrates better rapid move to consolidation of ownership than..." (101)
What is Clear Channel Communication, Inc.
500
Tom Staggs noted that this company owned the rights to many action-hero characters that are not widely known, which Disney anticipated bringing to the forefront for future movies or TV shows
What is Marvel
500
Wal-Mart, Target and Ikea are this kind of company
What is “short head”
500
The name of Professor Lovejoy's daughter?
Who is Georgia
500
Microsoft, TripAdvisor, Travelocity, Kayak, Hotwire and Expedia formed an advocacy group called this