Social Media
What is the main message of The Social Dilemma?
Social media is designed to manipulate our behavior.
What hormone does social media trigger that makes it addictive?
Dopamine
What does an algorithm do?
Shows you content you’re most likely to engage with.
What does social media increase in society?
polarization
What spreads faster: true news or fake news?
fake news
What is the “product” when social media is free?
Our attention / our data.
What feature keeps people checking their phones constantly?
Notifications
What data does the algorithm learn from?
Everything you do online (likes, comments, views)
What age group is most vulnerable to social media harm?
teenagers/children
Why does fake news spread so fast?
It's more engaging/shocking
What does social media try to maximize?
Engagement (time spent on the platform)
What type of reinforcement do “likes” and comments create?
Variable rewards
What is “personalization”?
Tailoring content specifically for each user.
What real-world problem does the film link to online behavior?
Mental health crises or political division.
What is “echo chamber”?
Being surrounded by people and content that match your beliefs.
What is the business model of social media companies called?
Surveillance capitalism
What problem among teenagers does the film highlight?
Anxiety, depression, or low self-esteem.
Why do algorithms show extreme content?
It keeps people hooked for longer
What everyday situation in families does the film show?
Not being able to connect during meal times / family time
What is “confirmation bias”?
Believing information that supports what we already think.
What does “persuasive design” refer to?
Features built to influence or change user behavior.
Why is “infinite scroll” addictive?
There’s no stopping point — it keeps you scrolling.
What is the “rabbit hole effect”?
Getting pulled deeper into more extreme ideas the more you watch.
What does the documentary say social media is “destroying”?
Shared truth / ability to agree on facts.
How do platforms profit from misinformation?
More views = more ad revenue.