What does CPM stand for and what does it measure?
Cost Per Mille, measuring the cost advertisers pay per 1,000 impressions.
It's Saturday night! Are y'all more likely to be sleeping or out and about based on your survey answers.
Out and about!
This is the current CEO of the Trade Desk
Jeff Green
This is how many followers you need on Tiktok to join the creator fund and start monetizing your platform
10,000
This is the tallest building in NYC
One World Trade Center / Freedom Tower
This is the special day that sees the biggest spike in CPC for ecommerce
Black Friday / Cyber Monday
There weren't many trends in hobbies outside of work among y'all...This was the biggest commonality among the group
Cooking
What is the open internet?
The "open Internet" is the Internet as we know it - free and open to all. It is controlled by no government or organisation or individual.
Name 3 of the top 10 highest-paid influencers on Tiktok in 2024
This NYC borough has the highest population
Brooklyn
2.6 million+ people live there
This industry far outpaces others in it's digital ad spending
Retail
These are the two travel destinations that tied for first when we asked where y'all want to go
Japan & Italy
This is how many followers on Instagram @thetradedesk has.
7923 - we will accept answers +/- 300
This is the platform that pays creators the most per view
YouTube -
This NYC professional sports team has the largest fan base
On average, this digital ad channel has the highest click thru rate (CTR)
Google Ads
typically lead with an average CTR of around 2-3%, significantly outperforming social platforms like Facebook and Instagram, which hover below 1% on average. LinkedIn, which is primarily B2B-focused, tends to have a lower CTR, around 0.52% across industries
When we asked people to rate how many meals they make at home from 1 to 5, 1 being none and 5 being all, what was the most frequent number out of 5 mentioned?
2
This is how many offices The Trade Desk has in the US
13
What is the social media platform that first introduced paid advertising in 2004
Myspace
This is the oldest gay bar in NYC
Julius
The name “Julius’ dates from c. 1930 when the bar began to become popular with sports figures and other celebrities. By the 1960s, Julius’ began attracting gay men, although it was not exclusively a gay bar.
In what year did Google launch Adwords (now known as Google Ads)
2000
What's your drink of choice? There are 3 that tied for first.
Tequila / Mezcal, Gin, Whiskey
This is the price that TTD (The Trade Desk) is currently trading at on the NASDAQ
Answers within $50 will be accepted
~$136
Which social media platform became the first to achieve profitability primarily through user-generated content and advertising revenue?
YouTube
On Halloween last year, Sabrina Carpenter released the music video for her song "Feather" , which was partially filmed at Annunciation of the Blessed Virgin Mary Church in Brooklyn that led to the demotion of the its priest. What was the controversy surrounding this situation that led to
Misuse of church funds, linked to Eric Adams.
Between 2019 and 2021 Gigantiello transferred a total of $1.9 million in parish funds to bank accounts and two companies affiliated with the law firm of Frank Carone — a close advisor to Mayor Eric Adams who served as his first chief of staff in 2022.