Product Portfolio
Advantages of PCT over Lactic Acid
What is PCT is more specific for diagnosing bacterial infection/Sepsis. LA is an inflammatory marker
The term used to open up a sales call
What is referred to as Purpose Benefit Check
Who is Stacy Tanner
He is known as the godfather of QC and an expert in laboratory quality assurance
Who is James Westgard
This company was founded by Elizabeth Holmes raised >$700MM & falsely claimed to have created an automated CBC device that generated results from 1 drop of blood
What is Theranos
30 days and 3-5 years
What are MAS' open vial stability and shelf life
How you should close out each sales call
What is close for next appointment, or summarize next steps, or ask "Have I earned the right to come back and explore ____ with you?"
Name three (3) instruments used for testing Infectious Disease
What are Architect, Liaison XL, Cobas e module, Immulite or Centqur, AU, Vitros 3600
The three (3) phases of laboratory testing
What are pre analytics, analytics, and post analytics
Mickey Mouse was originally known as...
What is Mortimer Mouse
This is the sweet spot for selling Mindray's
What are labs with high tox volumes & need increased throughput
When choosing a "Close Date" in SFDC, you should be asking yourself this...
What is "Why?"
Name three (3) trigger events for QC change
What are instrument change, contract exp/renewal, IDN standardization, QC contract expiring, QC lot roll
% of which physicians rely on a lab result in order to assess & treat the patient
What is 70%
This airport has a 9-hole golf course
What is Hong Kong
Level of PCT reference range that indicates an infection
What is >0.25 ng/mL
The # of stakeholders you should gain agreement from before forecasting an oppty to close & provide titles
What is 3: Lab Mgmt, Supply Chain, C-Suite or someone in Hospital Leadership
The three (3) options the QC Calculator offers
What are Most Cost Effective, Most Consolidated, & Smallest Total Quantity
You should do this if the control is out of acceptable range
What is record & document, check everything, & re-test the same vial, recalibrate, and retest
Barry's favorite Marvel movie
What is Winter Soldier
Indiko sample & reagent capacity
What are 108 & 42
Most experts agree is the most challenging and important factor for consistent sales success
What is prospecting
Name three (3) MAS HUB Sales products that are part of the initiative to win market share over Bio-Rad
What are MAS Diabetes, MAS UA, and MAS Bilirubin
The repeatability to get the same answer is...
What is Precision
This hospital in the U.S. has the most beds
Hint: the city's baseball team last won a WS in 1979
What is UPMC (Pittsburgh)