This entry mode results in at least some ownership of the business entity.
What is equity?
100
This phrase was imperative to this philosopher: "Act only by that maxim which you can will to be universal."
Who was Immanuel Kant.
100
This standardized marketing approach requires a domestic marketing mix.
What is ethnocentric?
100
No luck of the Irish here; this company was born global.
What is Combilift.
100
The current leading licensor by licensing revenues is this American Company.
What is Disney?
200
These costs often lead to first-mover failure.
What are pioneering costs?
200
This approach to ethics argues that, "When in Rome, do as the Romans do."
What is cultural relativism?
200
This customer segment transcends national borders.
What is an intermarket segment?
200
This "straw man approach" was used by the manager of the Bangladeshi ship-breaking yard in justifying his practices.
What is naive immoralism?
200
After 1992, Nike incorporated this into its operations to address public concerns.
What is a code of conduct for its suppliers?
300
This distinguishes a BOT project from a turnkey project.
What is an operating period?
300
Beyond the corporation, ethical (or unethical) behavior is determined by these two elements.
What are personal ethics and societal culture?
300
A fragmented retail market will likely mean more intermediaries, impacting this aspect of the channel.
What is channel length?
300
Actions by this determinant of behavior would likely have negative consequences for Pegasus' internal morale and brand.
What is leadership?
300
In indirect exporting, the relevant intermediary is located in this country.
What is the home country.
400
This entry mode allows service businesses to rapidly expand without substantial capital requirements.
What is franchising?
400
Since 1999, this agreement requires that member-states and signatories make bribing officials a crime.
What is the OECD Convention on Combatting Bribery of Foreign Officials in International Business Transactions?
400
Country of origin effects are a subset of this kind of effect.
What are source effects.
400
This person is your favorite teaching assistant.
Who is Alessandro Longhi?
400
Firms should incorporate these ethical practices in their operations.
What are:
1. Establish minimal acceptable standards to safeguard basic rights and dignity,
2. Audit subsidiaries and contractors,
3. And take corrective action where necessary.
500
This entry mode would allow a tech entrepreneur to safely expand to Atlantis, an advanced society with an excellent legal system, advanced manufacturing center, open culture, and inevitable watery doom.
What is licensing?
500
Upon adopting a veil of ignorance, this philosopher stated that all people would agree that liberty and wealth should be accorded freely and equitably.
Who was John Rawls?
500
In the world's poorest countries media availability is limited. Consequently, this marketing strategy is probably more appropriate.
What is a push strategy?
500
These are the elements of the FCPA anti-bribery provision not in question in the Million Dollar Decision Case.
What are
1. corruptly pay or offering to pay,
2. Anything of value,
3. Directly or indirectly,
4. To a foreign official.
500
Theodore Levitt argues that this marketing mix approach is likely going away in the future.