PPT
Vocabulary
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100

What is our Topic

Transfer Technique in Propaganda

100

What is association?

It is group of people organized for a joint purpose

100

Which is the best cake?

Chocolate cake

Cheese cake

Fruit cake

Matcha cake

Chocolate cake

200

Who is him?

Uncle Sam

200

What is propaganda?

Propaganda is an information on biased or misleading nature.

200

Does this poster show propaganda? How

Yes

When people see the patriotic colors they will associate President Obama with America and see him as a good thing.

300

What is Positive/Negative impact of transfer technique?

Postitive:  Using transfer techniques to associate a product with positive emotions or values can enhance brand perception.

Negative:  Can be used to create false associations, lead to the spread of misinformation and deception. Can erode trust in institutions, media, and public figures.

lead people to make decisions based on emotion rather than rational thought  

300

What is advertising?

Activities for commercial products or services.

300

How to transfer propaganda?


Through media, poster, .... , newspaper

400

Explain transfer technique in your own words

Technique of projecting positive or negative qualities of a person, entity, object, or value to another in order to make the second more acceptable or to discredit it.

400

What is symbolism?

It is the use of symbols to represent ideas or qualities

400

Do you think a poster show Santa with coke is propaganda? Why?

Santa holding coke and saying "Coke Time"

Yes. 

The audience is meant to transfer its positive feeling about Santa into positive feelings about drinking coke. 

500

How is transfer propaganda used in real world?

Use symbolism to push its target audience

500

What is entity?

It is a thing with distinct and independent existence

500

If you're good student you should know every classmates name. 

Correct, gain point 

Wrong, lose point