SEO
A free and easy-to-use tool for businesses, brands, artists and organizations to manage their online presence across Google, including Search and Maps. By verifying and editing your business information, you can both help clients find you and tell them the story of your business.
Google Business Profile
Name of Erics Dog
Tula
How many online purchases are made on mobile vs desktop? Less than half, half, or more than half?
More than half.
Getting your visitors to do what you want them to do, whether that is to buy your product, sign up for your newsletter, register for a webinar, download a whitepaper or fill out a lead/contact form.
Website Conversion
Google's web crawling bot. Crawling is the process by which it discovers new and updated pages to be added to the Google index.
Think of it as the librarian of Google.
Googlebot
A link on a web page that no longer works. (causing what is known as a 404 error).
Broken Link or Dead Link
A pixel we can build into the back end of a site to continue reaching website visitors after they leave.
Retargeting
A free publishing software and content management system (CMS) that is popular in America. The software is open source, allowing developers to create a wide array of plug-ins, themes, widgets and web pages.
Wordpress
Any incoming links to a webpage. When a webpage links to any other page. In the past, these were the major factor for the ranking of a webpage. A page with a lot of these tended to rank higher on all major search engines, including Google.
Backlinks
Something you put on your website, attempting to get the client to take a certain action for you.
Calls to Action (CTAs)
Companies such as Yodle and HomeAdvisor will sell you a new phone number that will appear on your website. This phone number allows them to track how many people are calling off of the website they created.
Tracking Phone Number
This co-workers loves being sang to and enjoys a good train whistle on their birthday.
Jacoby
What are the mimimum requirements to register a package 3, SEO only Package?
home page 250 words or more
2 sub pages with 150 or more
The section of a website accessed by clicking a hyperlink on another web page, typically the website's home page or a form fill for things like an Ignite Campaign.
Landing Page
Average time spent on social media sites by people every day.
2 hours and 22 minutes (142 minutes)
How old is the internet today?
Closest Guess Wins
How many keywords per page should a new website start with, per Google's Best Practice?
2 keywords per page
When a website looks good no matter what size screen or device it is on.
Responsive Web Design (RWD)
Google gets how many online searches every day?
Closest Guess Wins
Over 8.5 Billion
Youtube