T&T INDUSTRY
IMPACT
CUSTOMER SERVICE
MIX
MARKETING
100

These are the three types of tourists.

What is Leisure, Business and VFR?

100

This type of impact generates job opportunities and income in a destination.

What is economic impact?

100

This is the moment when the customer meets the services he/she bought.

What is the Moment of Truth?

100

They deal with providers to create packages and satisfy the demand.

Who are TOs?

100

These are the 4Ps of marketing.

What are Product, Price, Place, Promotion?

200

This is someone who travels away from his/her place of residence for more than 24 hrs generates an impact and contributes to the economy of the destination.

Who is a Tourist?

200

This is a type of environmental impact where the destination is full signs, billboards, wires, and lights making it hard for tourists to enjoy the view. 

What is Visual Pollution?

200

These are the four main steps of the procedure to deal with complaints?

What is Listen, Apologise, Do Not Argue, Agree on Solution?

200

These services are additional options offered by a TA when selling a trip, for example car rental. 

What is Ancillary Service?

200

This is a pricing technique where the price of the product is high at the early stage of the life cycle and gets low later. 

What is skimming?

300

These are the six segments of the industry.

What is TA, TO, transportation, attractions, accommodation, TI?

300

These are two main types of impact that happen when the destinations work on creating benefitial effects on the environment.  

What is Preservation and Protection?

300

These are three examples of promotion used by T&T companies. 

What is Brochures, Media, Internet?

300

This is the area of the world where T&T industry is rising strongly. 

What is MENA/ South Asia?

300

This is a technique used to analyse the context where a company is immerse.

What is PEST?

400

This is the typical non-serviced accommodation usually found near natural attractions.

What is campsite?

400

This is a consequence of importing products or services when developing a destination.

What is Import Leakage?

400

These are three personal skills required when working in T&T industry. 

What is Communication, Personal Presentation, Technological?

400

This is a city/airport that functions as a spot connecting destinations all over the world. 

What is a HUB?

400

This is a promotion technique that occurs when the provider makes direct contact with the customer. 

What is Direct Sales?

500

These are the two main types of attractions?

What is Natural & Built?

500

This impact happens when tourism turns local cultures into commodities, reducing tradition and rituals to comform tourists.

What is Commodification?

500

This is the difference between operational and competence standards when providing a service to customers. 

What is the WHAT and HOW?

500

This is a type of climate that is hot, wet and humid all year. 

What is Equatorial?

500

This analysis provides direct information on the likes and desires of the demand to help the creation of a new product.

What is Primary Research Technique?