Twitter Jeopardy!

Twitter Product

100

You can now have up to this many characters within a Tweet.

What is 280

200

This Twitter product allows video paired with the business impact of driving users to a landing page to learn more or take action.

What is the Video Website Card?

300

This mass reach Twitter Product allows an advertiser's video to appear as the first ad spot of the day, for a 24 hour period.

What is First View?

400

A Custom Emoji can include up to this many unique #hashtags

What is 10

Sponsorship & Events

100

Twitter is the only platform streaming official real-time highlights during this major event in 2018

What is World Cup?

200

These 2 Nestle brands have both participated in custom in-stream sponsorships on Twitter

What are Stouffer's and DiGiorno?

300

Twitter launched a 24/7 news program named "Tic-Toc" in partnership with this news organization

What is Bloomberg?

400

This new Twitter product offering allows a brand to incorporate 2 tweets into a publisher's editorial content. 

What is a Sponsored Moment?

Results

100

You can access new Twitter First Party Research at this minimum spend level.

What is $150K?

200

This campaign objective type drove Nestle CPMs down 23% YoY

What is The Awareness Objective?

300

Twitter sees this many average video views in 1 day on the platform globally.

What is 1.2B?

400

These are the 3 key drivers for MMM success for Twitter and Nestle

What is CPM, Product Forward Creative, and Flighting

Nestle & Twitter Fun Facts

100

This celebrity has the most followers on Twitter

Who is Katy Perry? (108M)

200

Nestle's Global headquarters sits in this beautiful Swiss city.

What is Vevey?

300

Twitter was the only company to host a woman only panel of keynote speakers in response to this events lack of female speakers

What is CES?

400

Other than DiGiorno, this confections brand won the Twitter Aviator Award in both the UK & Japan in 2017

What is KitKat?