TYPE MEASUREMENT
TYPE PAIRS
TYPE TERMS
HELVETICA
TYPE POTPOURRI
100
It is a measure of size used in typesetting. It is most often used to indicate the size of type or amount of leading added between lines.
What is a point?
100
Old style can be split into these two specific categories.
What are Humanist and Garalde?
100
It's the term "…" is known as.
What are ellipses?
100
It was a typeface created the same year as Helvetica by Adrian Frutiger and had 21 faces in its family.
What is Univers?
100
He designed the typeface "Meta."
Who is Spiekermann?
200
It is a measure of size used measuring column width. It equals about 12 points.
What is a pica?
200
They are the two factors are involved in the reading process.
What are word shape and internal pattern?
200
The connected letters fi and fl are known as.
What are ligatures?
200
It is the typeface that Microsoft created so they wouldn't have to purchase the rights to Helvetica.
What is Arial?
200
Capital letters have a minimum number of curved lines vs. lowercase letters because the early capital letter was this.
What is carved in stone?
300
It is the alignment of this question.
What is centered?
300
They are the couple who created the Emigré type company.
Who are Vanderlans and Licko?
300
They are the term for the symbols down below.
What are correct quotation marks?
300
It's one of the typefaces that Helvetica was based on.
What are Neue Haas Grotesque or Akzidenz Grotesk?
300
Phototypesetting is also known as this type of process.
What is cold-type?
400
It is the amount of space between lines of type measured baseline to baseline.
What is leading?
400
It's the term used when adjusting a pair of letters, usually making them closer.
What is Kerning?
400
They are the portions of words that are left at the top of a column.
What are orphans?
400
It's the year that Helvetica was released.
What is 1957?
400
He invented the Monotype machine.
Who is Lanston?
500
It is the number of points in an inch.
What is 72?
500
They were early German printers who printed a hybrid of a Gothic and Roman type that was neither Gothic nor Roman.
Who were Sweynheym and Pannartz?
500
It's the term used when quotation marks are correctly placed, as on the figure on the right.
What is hanging punctuation?
500
Helvetica is based on the word "Helvetia" which is Latin for this word.
What is Switzerland?
500
It's the year that Pi Sheng invented movable type.
What is 1034 AD?