Know Your
Client
Client
What is a demographic?
A specific segment of the population, such as age, gender, income, or interests.
What are all 5 stages of the production process?
Creative Development -- Preproduction -- Production -- Postproduction -- Marketing/Distribution
What does Creative Commons allow creators to do?
Share work legally while keeping some rights.
What is aspect ratio?
The width-to-height ratio of a video frame (e.g., 16:9).
What does continuity mean in editing?
Keeping elements (clothes, props, lighting) consistent across shots.
Why is accessibility important in media?
It ensures all audiences, including those with disabilities, can access and understand the content.
Name one thing done during post-production.
Editing, color correction, sound design, exporting.
What is “fair use”?
Limited use of copyrighted material without permission for purposes like education or critique.
Define “rendering.”
Processing all edits and effects (often in exporting) into a final playable video file.
What is B-roll?
Secondary footage used to support the main story.
What is the purpose for adding captions?
To help hearing-impaired viewers follow along or to make content understandable without sound.
Describe a handoff in video production.
Passing the project from one phase (like production) to another (like post-production).
Name this CC license: CC BY-SA
Attribution By - Share Alike
What is bit depth used for?
It determines color detail and range in images or video.
What is a Dutch angle used for?
To show unease, confusion, or tension by tilting the camera.
What is a "client’s goal" in a video project?
What they want the video to do—like inform, entertain, or sell something.
Explain what happens during color correction.
Adjusting color and lighting to ensure visual consistency and realism.
What’s the public domain?
Public domain content is free for anyone to use.
What is a codec?
A program or format used to compress or decompress video and audio files.
What is an Arc Shot?
A camera movement where the camera moves in a semi-circular path around a subject.