Fashion Basics
The definition of staple items.
Basic merchandise that customers purchase on a regular basis
Texture
How the surface of a material, or fabric, feels and looks.
-smooth, rough, dull, shiny
Understated elegance to fashion of the early 1960’s as First Lady. This included pillbox hat, suits with three-quarter sleeves
Jacqueline Kennedy Onassis
Clothes and shoes provide _____ for you from weather, environmental damage, and occupational hazards.
protection
Loose-fitting style of dress became popular and the style continued to soften.
The early 1900s
The definition of fashion merchandise.
Goods that are popular at a particular time
Shape/silhouette
The overall form or outline of a garment.
Came to America in 1964 as the famous trendsetting British band and were trendsetters for the "mop-top" hairstyles.
The Beatles
_______ provides a psychological feeling or well being through beauty
Adornment
Women wore corsets to shape their bodies into an unnatural ‘S-bend’ to create a more feminine silhouette, slim-fitting skirts, long sleeves, and high collars.
Before the 1900s
The definition of style.
A particular shape or type of apparel item identified by the distinct features that make it unique
Line
An element of design that directs the path of eye movement.
Used papier-mâché paste to white and stiffen her hair to extreme heights. Trendsetter for ornate styles like high headdresses, plumes, and voluminous dresses.
Marie Antoinette - Queen of France
The process of establishing or describing who someone is or what something does.
Identification
Gabrielle “Coco” Chanel introduces sportswear garments and trousers for everyday wear. Chanel promotes “flappers” & the “little black dress”. The “one-hour dress” is invented by the Women’s Fashion Institute.
The 1920s
Definition of design.
A particular or unique version of a style because of a specific arrangement of the basic design elements
Hue
Technical term for the name of a color
Red, green, yellow, and violet are all hues.
Sent life-sized fashion dolls to every European court, so that all of Europe would know about Paris fashion.Tailors copied the clothes, footwear, hats, and accessories on the dolls for nobility.
Louis XIV - King of France
The covering of a person’s body according to the code of decency of that person’s society.
Modesty
Movie stars set trends for hair, makeup, and clothes.
Nylon is invented by DuPont (hosiery, stockings)
World War II
To save fabric during wartime, hemlines become shorter.
Simple styles represent patriotism during wartime.
American designers become more prominent.
The 1930s - 1950s
Definition of fashion.
Fashion is the existing type of clothing that is preferred by a large segment of the public.
Value
The lightness or darkness of a color
Accomplished by adding white or black to a hue
Clothing during this period reflected the social status and was an indicator of wealth. Tudor ruffs, jeweled wigs, plucked forehead and brows, rib-crushing corsets, skirt hoops were known as the "stiff look."
Elizabeth I - Queen of England
Clothing is used to achieve a higher _____ in society
status
Mashup decade - Trends saw the fusion of previous styles. Consumers make well-informed choices about what to wear, where to shop, and how much to spend on products. Fashion makers and marketers need to be more informed and aware of customer wants and needs.