Instant messaging
Communication, this service is about moving data between users, name 1 example?
Sponsored links Banners Pop-ups E-mail Pay-per-click
Name one example of online advertising?
Hyper Text Markup Language
What does HTML stand for?
Uniform resource locator.
What does URL stand for?
Data could get lost. Data could get damaged. Data could become corrupted. Data could be hacked. Destroyed by natural disasters.
Name 3 threats to data?
Train timetables News services Traffic reports Flight status updates Weather
Real-time information, this service is used to get up to date with live information, name 3 examples?
Businesses will advertise banners at the top of websites so they can't be missed.
Explain banners in online advertising?
This would be natural disasters like floods, fire, hurricanes or damage from untrained users.
Give a definition for accidental damage?
Communication Real-time information Commerce Government Education Business Download services VLE Entertaintment
Name 5 types of online services?
Is an internet advertising model used to direct traffic to websites, in which advertisers pay the publisher when the ad is clicked.
Give a definition for PPC.
It cuts costs of government because it reduces the need for people to access paperwork.
Give an advantage of government online service?
Electronic commerce business model that enables a firm to generate revenue streams on hundreds (even thousands) of items without carrying inventories, managing orders, processing payments, or handling packaging and shipping.
Give a definition for an affiliate model?
Plain text editor What You See Is What You Get (WYSIWYG) editor
HTML is typically written (or generated) in two ways, name them?
You can upload your work and get feedback from teachers. There is set-up/training costs.
Give an advantage and disadvantage of VLE's online services?
A website owner can host an advert and earn money every time a user clicks on it. An advertiser can put their advert on popular websites and potentially get more custom as more users will see their advert.
Why might a website owner and a an advertiser want to be involved with an affiliate model of online advertising? Give a reason for each.