Phishing Scams
If you receive an email that looks like it's from your bank asking for your password but the email address seems suspicious, what type of scam is this?
What is a phishing scam?
Websites that make it difficult to cancel a membership or mislead you into making unintended purchases are using this deceptive design strategy.
What is a dark pattern?
Lisa used this strategy when she looked at various smartphone models and their features across different stores before buying.
What is comparison shopping?
When a popular Instagram personality promotes a brand's new product line to their followers, they are acting as this type of person
What is an influencer?
This security feature requires you to enter your password plus a one-time verification code to protect against phishing attacks.
What is 2-Factor Authentication (2FA)?
This small file that a website stores on your device remembers your preferences and browsing history.
What is an internet cookie?
Savvy shoppers look at this measurement, which shows the cost per ounce or per liter, to get the best deal on packaged goods.
What is the unit price?
You sign up for an account which asks for your email or social media permissions. It then sends messages to your contacts pretending to be you.
Friend Spam
When hackers break into a company's system and steal private information like passwords or credit card numbers, this security incident has occurred.
What is a data breach?
Netflix uses this payment model, charging users a monthly fee for unlimited access to content.
What is a subscription fee?
Many stores offer this policy where they will match a competitor's lower price on the same item.
What is price matching?
You receive a text message saying you still have an outstanding balance on your tax
IRS Scam
A company is structured so that lower-level employees are recruited and have to payments, which go to higher-level employees
Pyramid Scheme
You sign up for a paid subscription within seconds, but it is almost impossible to cancel it and delete your account.
What is Roach Motel
You click on a “yes” button thinking you are agreeing to the website’s Terms and Conditions. However, you are actually subscribing to the website’s weekly promotional newsletter.
Bait and Switch
Someone sends you an email with an urgent request for your personal information
Phishing Scam