What is a typeface with no serifs?
sans serif
What is an image in the background, often a logo, that is used to discourage unauthorized use?
Watermark
What is considered the blank areas of a design?
White space
What is the amount of space between lines of text?
Leading
What design principle distributes elements in an appealing way?
Balance
What is a collection of numbers, letters, and other characters?
typeface
What kind of photo is made by a professional for the use of the public?
Stock Photo
What are page designs that can be applied to any pages in the document called?
Master pages
Tracking
What is the arrangement of all key elements?
Layout
What form of punctuation is a line shape that is the length of the letter n?
en dash
What can be moved around a page independently from text?
Floating graphic
What principle makes all the elements go together, to make it look like a single unit?
Unity
What element controls the space between two letters, commonly confused with tracking?
Kerning
What design principle makes some things stand out more than others?
Emphasis
What is the process of how text is positioned?
Alignment
What controls how text flows around an object?
Text wrapping.
What is the white space between columns?
Gutter
When the first line of a paragraph falls at the bottom of a page, what is it called?
orphan
What unit is equal to 1/6th of an inch?
Pica
What is the part of the letter that extends above the x-height?
Ascender
standoff
What element extends off the edge of the page?
Bleed
What are rounded marks used for quotations?
curly quotes
What guides the user's eye to one element of a page to the next?
Rhythm