Vocabulary 1-Unit
Vocabulary 2-
Vocabulary 3
Vocabulary 4
Vocabulary 5
100

 an argument that is not sound but may still be convincing.

What is Rhetorical fallacy?

100

a  statement or premise supported by arguments

What is thesis?

100

the author’s intention for writing- including, but not limited to: inform, explain, persuade, instruct, and entertain

What is authors purpose?

100

 the pattern an author constructs as he or she organizes his or her ideas and provides supporting details.

 Examples of commonly used patterns are cause and effect, problem and solution, description, and order of importance.

What is Organizational pattern?

100
  • Music (e.g., background music)
  • Sound effects – simulate imagined events

What is Sound techniques?

200

ethos, pathos and logos

What are Rhetorical fallacies three categories?

200

refers to the level of sophistication in language, word choice, appearance, and delivery of media messages

What is Formality in media ?

200

the main point or underlying direction of a piece of writing

What is Controlling idea?

200

similarities- all the ways they are alike

What is compare?

200

 a correct and truthful source. Some questions useful for evaluating validity of a source might be: Does the author present facts with supporting evidence? Does the information in this source match information in other sources?

What is a Valid source?

300

Emotional fallacies appeal to the audience's emotions.

What is pathos?

300

 the stated or implied attitude and/or reputation of a media outlet

Ex. (e.g., humorous, sentimental, hostile, sympathetic, neutral, etc.)

What is Tone in media?

300

a personal belief, viewpoint, or judgment

What is an opinion?

300

all the ways they are different

What is contrast?

300

 A credible or believable source.

What is a Reliable source?

400

the use of logical argument

Example: statistics, facts, reasonable argument, organization of information

What is logos?

400

the dictionary definition of a word; the literal or cognitive meaning

What is Denotative?

400

to reduce large sections of text to their essential points and main ideas.

What is to summarize?

400
  • Advertisement – print and electronic (e.g., flyers, brochures, posters, signs)
  • Newspaper
  • Magazine
  • Radio program (songs, lyrical music)
  • Web page – online information
  • Televised news
  • Documentary
  • Photograph (with or without caption)

What is media?

400

a verb mood expressing a wish or command, or a hypothetical or anticipated condition 

Example: If I were finished eating, I would go to the party.

What is Subjunctive mood?

500

the use of credibility and trust

Ex. quotes from professionals, customer reviews, endorsements

What is ethos? Ethics

500

emotions or set of associations attached to a word that is implied rather than literal (e.g., feeling blue)

(Home, house)

What is Connotative Meaning?

500

holds and/or expresses opinions, takes a position

What is critique?

500
  • Editing
  • Reaction shots
  • Sequencing
  • Camera angles (e.g., close-ups, multiple exposures, digital composing)
  • Lighting
  • Special effects – the illusion used to simulate the imagined events
  • Movement
  • Graphics
  • Shape
  • Color
  • Picture

What is Visual techniques?

500

in your own words

What is paraphrase?