Persuasive Techniques
A method of swaying a reader's heart and mind
What is a persuasive technique?
How the author feels about a topic
What is personal opinion?
The number of supports needed to make a good argument.
What is three?
The author's viewpoint on a topic.
What is a claim?
The name of a text.
What is a title?
Uses strong feelings to persuade
What is an emotional appeal?
What is a biased or unreliable source?
These must be given to back up an author's claim.
What are facts?
Facts and reasons used to back up the claim.
What are supports?
The name of a certain section of a text.
What is a subheading?
Relies on words with strongly positive or negative connotations
What is loaded language?
Unclear or unspecific language.
What is vague language?
A quote from a knowledgeable person well-known in the field.
What is an expert opinion?
The part of the argument that explains the issue and the author's claim.
What is the introduction?
Definitions and explanations at the bottom of a page, usually with a corresponding number in the text.
What are footnotes?
Makes people feel as if their safety is in danger.
What is appeal to fear?
Numbers that seem to be made up or come from incomplete data.
What are unreliable statistics?
A source that is known to be unbiased and trustworthy.
What is a reliable source?
The part of the argument that explains what the author wants the reader to do.
What is the call to action?
Tables, charts, and graphs that offer additional information.
What are graphic aids?
Relies on the backing of a celebrity, expert, or satisfied customer.
What is testimonial?
Examples that don't have anything to do with the topic.
What are irrelevant examples?
Percentages that come from a trusted source.
What are reliable statistics?
The part of the argument that catches readers' attention and makes them want to know more.
What is the hook?
A block of text set to the side of the article that offers additional information.
What is a sidebar?