Interior Paint
Product
CAB
Purdy
Who can sell?
100

Which products are one coat coverage?

Infinity, Reserve, Showcase

100

Adheres to glossy surfaces with the least amount of prep 

Infinity

100

What does the C stand for in CAB? 

Close the Sale

100

What is the most universal brush? 

XL

100

Give 3 examples of questions you might ask a customer about their project? 

What are you painting? What color are you covering? What color do you want? What is imporant to you? Who is painting?

200

What is the ratio of Premium to Non Premium Paint in Your Market? 

2/10
200

What is an example of a Project Completers that you could ask a customer about when Building the Basket? 

HGTV & Valspar Ceiling Paint

200

What is an example of closing the sale? 

The customer purchases paint.

200

What benefit can you expect from a ClearCut brush? 

Better cut in ability. Clean lines

200

Sell or Tell features and benefits of the Purdy Roller Cover. 

sheds less, sturdy core, stays on frame, washable, extremely reusable.

300

Name the Premium Products and how they differ? 

Infinity - Most durable, best adhesion and dries fast. Reserve - dries faster than Showcase, More durable than Showcase. Showcase - Mildew resistant- great for humid areas

300

Which paint product(s) are not considered DIY 

2000 and 4000

300

What does the A stand for in CAB? 

Average Ticket Price (Raise)

300

What roller cover would you recommend for Durability and large projects? 

Marathon

300

Sell or Tell features and benefits of a Purdy Brush. 

Ease of application, ergonomically correct, long lasting, the Keeper is included. Hand made in US. Each brush stamped by who made it. 

400

Name the Non Premium Products and how they differ. 

Signature - Scrubably better coverage and hide than ultra. Ultra - washable. better coverage and hide than the Pro Products

400

"What features and benefits are you promoting if you are talking about the ""Red Can""?" 

Mildew resistant and stays clean longer in humid areas

Great for kitchens, baths and laundry areas.

400

What could you do to Raise the Average Ticket Price at the store? 

Sell a better product for more money.

400

What roller cover is designed to hold & release more paint so that you can finish the job faster? 

Golden Eagle

400

What is the current Premium Paint Contest going on in Lowe's right now? What is the goal? What are the prizes?

Premium Paint Penetration Contest

Goal is to increase penetration of premium paint

Pizza party and/or polos

500

What is the difference between Showcase and Signature? 

Showcase is a one coat application with mildew resistant features. Signature is a two coat application 

500

What product should you confidently recommend to a customer who needs to paint their oil based trim? 

Infinity

500

 What does the B stand for in CAB? And list 3 examples 

Build the Basket Ceiling paint, Trim paint, Rollers, Frames, Brushes, primers,

500

What brush(es) would you recommend for stains, clears and oil based paint? 

Syntox and White Bristle

500

What would you say to a DIY customer that walks up and asks you for Ultra 2000? 

Upsell. Features and benefits. Coverage, durability, less coats.