AZ pricing power
Phoenix values have slipped year over year, so list-to-market must reflect today’s comps, not 2022 peaks.
What is pricing to current comps?
Statewide active supply up roughly a quarter year over year means buyers have more options and leverage.
What is rising inventory?
Average Phoenix value and typical pending speed right now for buyer urgency scripts.
What are about $408K and mid‑30s days?
The line for “We’ll wait for rates to drop,” reframing total monthly cost and inventory risk.
What is a cost‑of‑waiting script?
Despite cooling since 2022 peaks, AZ homes remain far pricier than pre‑pandemic—key for equity talks.
What is large equity since 2019?
When inventory expands and DOM rises, the tactic that prevents staleness and protects net.
What is pricing ahead of the curve?
Phoenix closings averaging about 86 DOM while actives approach mid‑90s signals this for pricing advice.
What is longer market time guidance?
When active listings hover near 96 DOM, this presentation focus wins: prep, pricing, and exposure.
What is condition-and-position strategy?
The language shift recommended by top coaches when discussing your pay in listing appointments.
What is saying professional fees?youtube
Even as the market cools, the state still faces this structural issue supporting long‑term demand.
What is a housing deficit?
The statewide signal agents can reference when resetting seller expectations: values down a few percent year over year.
What is Arizona home values edging lower?
AZ’s for‑sale count rose notably in 2025; this KPI is your visual for listing presentations.
What is homes-for-sale trend?
Phoenix saw a notable listing count lift in early 2025; use this to set buyer expectations on choice.
What is more selection than 2024?
When a seller clings to 2022 pricing, the move that cites market feedback to adjust.
What is leveraging market response?
June 2025 snapshot agents can cite: median sale price, DOM direction, and share with price drops.
What are ~$444.5K, rising DOM, and near one‑third cuts?
A Phoenix listing pacing near the 100‑day mark suggests this market condition to set seller expectations.
What is buyer‑leaning rebalancing?
With DOM lengthening and sale‑to‑list just under 98%, agents should prep sellers for this negotiation reality.
What is modest concessions?
Two-tier dynamic: luxury surging while entry/mid adjust—agents should segment this in comps.
What is bifurcated pricing strategy?
Buyers facing more options and longer DOM should pair this with inspection and appraisal strategy.
What is leverage‑plus‑protections script?
The late‑2025 Phoenix condition summarized in one phrase for your opening slide.
What is buyers gaining leverage?
With roughly a third of AZ listings seeing reductions mid‑year, this lever is critical in week 2–3.
What is an early price improvement strategy?
Nationally, inventory has risen for 20+ straight months; use this macro to frame Phoenix micro.
What is sustained inventory expansion context?
If sellers ask “Is it still hot?” the nuanced answer that keeps credibility and momentum.
What is gradual rebalancing, not a crash?
In a buyer‑leaning segment, the listing pitch that centers data, days, and reduction cadence.
What is a data‑first pricing roadmap?
Statewide values recently: modest YoY downshift vs. some reports of slight gain—explain by submarket mix.
What is mixed trends across metros?