Social Media Acronyms
This acronym refers to a private message sent on social media platforms.
Direct Message or DM
Just Do It
Nike
Where did Brooks graduate from
Spelman College
What does this acronym mean? IYKYK
If You Know You Know
Who created Facebook?
Mark Zucky
This metric is used in digital advertising to measure the cost incurred for each click on an ad.
Cost Per Click or CPC
The quicker picker upper
Bounty
What are the names of Chalice's two dogs?
Squid and Otter
Refers to gossip and a beverage that England loves and that American's threw in the Boston harbor.
Tea
On what platform did everyone have a built in friend named Tom?
MySpace
This metric measures the percentage of people who click on a specific link or call-to-action (CTA) compared to the total number of impressions or views.
Click Thru Rate or CTR
Think Different
Apple
Charleston, SC
This word is synonymous with supporting something. A mix of a stalker and a fan.
Stan
In 2015, this platform was the first to allowing users to add animal ears and rainbow puke?
SnapChat
These are the numbers you look at to see if your social media strategy is working and meeting your goals.
Key Performance Indicators or KPIs
What's in your wallet?
Capital One
What two states has Jermaine lived in within the past year?
Georgia and New York
Something that's neither good nor bad but makes you pause for a minute when you notice it and then just continue on. It neither a red flag or a green flag.
Beige Flag
What year did the # debut?
2007
Any form of content, such as text, images, videos, or reviews, created and shared by users on social media platforms
User Generated Content or UGC
Belong Anywhere
AirBnB
Which parent of Jill's just retired?
The phrase of an unavoidable, unchangeable event that recently went viral on TikTok
Cannon Event