This annual milestone celebrates the moment a VEGgie adds another year of growth and unexpected career moves
VEGiversary
Following the very first VEG in White Plains, the company’s second hospital opened in this Rockland County town
Nanuet
Revealed during the most recent Big Giant Heads meeting: this Manifesto app update now lets VEGgies start or join a huddle instantly
One Click Huddles
A popular sugar substitute in sugar-free gum and baked goods that can cause dangerous drops in blood sugar in dogs
Xylitol
These are the three dogs on the marketing team whose names all begin with the letter “B”
Bean, Bear, and Brody
A "velfie" is a photo captured in a hospital that must include these three things
A VEGgie, a customer, and a pet
As of now, VEG has grown nationwide with this impressive number of hospitals dedicated to helping people and their pets when they need it most
117
November's VEGxERcise “Gratitude Pals” challenge brings this Manifesto idea to life
We Work for Thank Yous
Many households keep them for decoration, but this flowering plant, in particular, can cause kidney failure in cats
Lilies
These three marketing team members all celebrated weddings in 2025
Lauren, Melanie, and Sam
This hashtag captures everything that makes up a career at VEG, including growth, impact, community, and the unexpected moments.
#LifeatVEG
VEG’s newest hospital opened in this California city best known for its namesake lake and a Johnny Cash song
Folsom
Reading a book, learning a new skill, or taking a course can all build the momentum behind this VEG mantra, which invites VEGgies to dream big and take charge of their growth
Grow Where You Want to Go
This contagious disease in dogs — characterized by coughing, sneezing, and respiratory symptoms — is covered as a prevention topic on the VEG blog.
Kennel cough
These four marketing team members currently call New Jersey home
Dana, Ed, Kasey, and Sharon
No waiting room — just instant immersion into emergency care. This acronym names VEG’s fully transparent hospital layout.
R.O.V.E.R (Radically Open Veterinary Emergency Room)
VEG opened its first hospital in this Midwest state in 2025 — known for its wide-open plains and Wizard-of-Oz fame
Kansas
Clinical quality, creature comforts, and love languages make up this trio that helps VEGgies understand what pets see, feel, and need during an ER visit
Three Dimensions of Patient Experience
Described by VEG’s Chief of Radiology as “a window into a patient’s body,” this tool helps identify life-threatening conditions like uncontrolled bleeding and GI blockages within seconds.
Ultrasound
This marketing team member dressed up as “Facebook” for our Social Butterfly Halloween costume
Jackie
This monthly company-wide challenge sends VEGgies to the Manifesto app to participate, encourages posting on WorkVivo, and awards one hospital a special visit from CEO Dr. David Bessler
VEGexERcise
VEG will open its first international hospital in this Toronto district - officially expanding beyond the U.S. for the very first time
Etobicoke
As of today, this is the total number of articles available for VEGgies to explore on the Manifesto app
97
Ethylene glycol is an ingredient in this extremely sweet product that is deadly to pets, causing kidney failure if ingested.
Antifreeze
These marketing members officially joined the best team at VEG in 2025
Cathy, Dana, Kasey, Lauren, and Megan