Via 101: Please Fasten Your Seatbelts
Road to Ring the Bell
Let's Get Ready to Rumble (on the NYSE Floor)
100
Via began as a shared-ride service in this city, which is known for unpredictable travel times.
What is New York City
100
The cities and countries that Via visited during the IPO process – the itinerary that made them platinum airline and hotel members?
What is New York City, Baltimore, Los Angeles, San Francisco, Boston, Scotland, and Israel
100
What day was this picture taken, and Via officially joined the world of public companies?
What is Friday, September 12
200
What is the initial prepaid flat fee Via charged for its standard starting fare?
What is $5
200
How many percentage points did Via improve its operating margin from Q2 2024 to Q2 2025?
What is 10 ppts
200
The Via IPO offering size (post-greenshoe) – enough for a lifetime supply of coffee (or Clara’s diet cokes)
What is $555 million
300
The Via team is known for their close-knit bond and there is no better way to show that than matching tattoos. Based on the #1 most-asked question by investors on the business model mix, what would their tattoo say?
What is Software and Services
300
How many investors did Via meet with across TTW and roadshow meetings before learning that "fragmented, legacy, and siloed" describes both public transit and investors' calendars?
What is 115+
300
Let them eat cake! What is tastier than cake -- is a cake shaped as a [____] that was had at Via’s pricing
What is a bus
400
What is Clara favorite beverage? (She has most likely already had three tonight)
What is a Diet Coke
400
This firm decided to “go big or go home” and upsized its order to 3.2 million shares (~30% of the deal)
What is Wellington Management
400
How many additional shares could Via's underwriters buy if they suddenly got FOMO (fear of missing out) during the IPO
What is 1.6 million
500
Via’s secret sauce that decides how multiple riders, traffic, and routes mix into a smooth trip
What is Dynamic Routing
500
What was the median household income increase since Via's launch in Wilson, North Carolina? (Hint: this was in the roadshow deck)
What is 19%
500
How many shares did Via offer in its IPO (post greenshoe)? (Enough to make spreadsheets cry, Skadden sigh, and Clara do a happy dance)
What is 12 million shares