Principles of Design
Symmetrical Balance -mirror image
What is Balance
Created when a line meets itself
What is Shape
This term means"without"
What is Sans
Name of a color. Green, Blue, Red
What is Hue
All individual parts come together and support each other to make a unified image.
What is Unity
Two-dimensional arrangement of objects in a photograph
What is Space
Design that helps establish a recognizable name and set of designs for the products of a business, group, or company.
What is Identity Design
The relationship between sizes of objects or components in an image.
What is Proportion
Diverse elements and principles found in the image. Big and Small or Light and Dark
What is Contrast
Appeals to the sense of touch
Wide and diverse area, covering everything from magazines, newspapers, and books to annual reports, brochures, product catalogs, newsletters, and journals.
What is Publication Design
Repetition of any element of design.
What is Pattern
Organized repetition/ repeated objects.
How viewers eye travels through a picture
What is Rhythm/Movement
Quality of light and dark
What is Value
These designs exist merely to help you understand the world around you. They help you do things or understand ideas.
What is Environmental Design
Visual Communication
What is Graphic Design
Dominance- giving some objects greater visual importance.
What is Emphasis
Intensity or purity of a color
What is Saturation
To make something publicly known, or to describe something in order to sell it.
What is Advertising Design
Looks feels balanced, but objects are not in the center of the frame.
What is Asymmetrical Balance