Agency Services
What resolution does our OTT have to air in?
1080P
What affiliate did Nexstar acquire in 2022
CW
How do you calculate CPM?
Cost divided by Impressions
What are the three standard sizes for Display?
728x90, 300x250, 320x50
Name two events in Quarter 1
Gasparilla, Shred A Thon, Black History Month, Big Race Daytona, Outdoors Expo
What is the standard rate for Geofencing?
$12 (+$3 for retargeting and $3 for foot traffic)
How many counties are in our DMA?
10
Name the 3 Shows we Have Centered around the Bucs
Bucs Bonus, the Coaches Show, Bucs All Access
Name any four products we sell for wfla.com
Native, Super Billboard, Pre-Roll, Display, Social Display
What Month will we have our News Channel 8 Bloom Health Expo?
July
When is the foot traffic report available to review for Device ID?
3-4 business days after the end of the month
Name either show during M-F PA that has the largest audience in the market?
Wheel of Fortune and Jeopardy
Name the 4 Members of our Morning Team
Leigh Spann, Deanne King, Chris Martinez, Avery Cotton
What does KPI Stand for
Key Performance Indicator
What are the dates of the Outdoors Expo
March 31-April 2
The purpose of SEO is to streamline a clients online presence using what?
Backlinks
Name 5 of our competing stations in the market for WFLA or WTTA
WTSP, WFTS, WTVT, WMOR, WTOG, EMOR, WWSB, WRMD
Name four benefits of the Experts or Advisors Program
Exclusivity, Bonus Spots, Longform Video, Landing Page, Lifestyle segments, logo usage
Name two targeting capabilities for Pre-Roll?
Zip, interests, behavior, demo, keyword, retargeting
What is the air date of the NBC Wild Card Football game?
Sunday Jan 16
What is the first and last name of our Regional Digital Sales Director?
Cramer Robinson
Name a program that airs at the same time as Bloom on a competitor Network?
TMZ Live! on Fox, General Hospital on ABC, Talk CBS
What newscast during the weekday is simulcast on WFLA and WTTA?
6A
Round to the closest hundred thousand, how many unique visitors did wfla.com have in November (as seen on the latest Pitch Deck)
9.1 million
Name a Sporting event airing on WFLA in February
Premier League Soccer, USA Track and Field, Supercross, US SKi and Snowboard, Figure Skating Championships, PGA, USA Gymnastics, Indy Car Racing St Pete