MONDAY
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
100
Status meeting.
What are one of the first things you do in the morning as an account manager?
100
Meet with this team to get started on promotions.
Who is the creative team?
100
Document you write that details meeting with client.
What is a conference report?
100
Used as an expression of doubt, hesitation, deliberation, interest, etc. (dictionary.com).
What is um?
100
Fifty.
What is the amount of hours an account manager typically puts in in a week?
200
Document confirming understanding between client and agency (businessdictionary.com).
What is a campaign brief?
200
Meet with this team to discuss goals, timeline, budget, and preliminary promotional mix.
Who is the account team?
200
You're working on a campaign for McDonalds and look at Burger King's marketing as a comparison.
What is competitive sales?
200
True or False: You'll meet with the media and research departments for a brainstorming session on a promotional item.
What is false? You'll meet with media and creative departments.
200
You find out that a radio station ran the wrong commercials for your potato chips client. This is the department you'll meet with to fix it.
What is the media department?
300
Financial document you review then return to the accounting department.
What is the preliminary billing report?
300
The department you meet with to make a presentation for the client; this department uses computers to present text, audio, video, animation, interactive features, and still images (internships.about.com).
Who is the multimedia department?
300
Cost that a business incurs to make its products and services better known to consumers (investopedia.com).
What is promotion expenditure?
300
BONUS
BONUS
300
Something you'll only do occasionally due to the large workload you have as an account manager.
What is sleep?
400
Meeting with two separate departments.
What is creative and media?
400
Financial report that you'll review at the end of the meeting with client.
What is the monthly billing report?
400
You make this report for your client two times a year for expenses.
What is a semi-annual budget-to-billing report?
400
Employee whose job is day-to-day support of a particular customer's account with a business, and who serves as the primary contact point between the customer and the company (businessdictionary.com).
Who is the account manager?
400
This covers the goals of the campaign, the target-audience segmentation, the audience environment, campaign brief, campaign rationale, media mix, roll-out strategy, interactive and microsite strategy, budget, and measurement methods and analytics.
What is an integrated communications plan?
500
Ordered sequence of items to be discussed in a formal meeting (businessdictionary.com).
What is an agenda?
500
Document you prepare which indicates hours that employees have worked (businessdictionary.com).
What is the daily time sheet?
500
Best part of being an account manager.
What is meet with client for drinks?
500
Ad and PR Account Management.
What is your favorite class this semester?
500
Letters, memos, and reports.
What are the tools the account manager uses?