Account Executive Tasks
This process deletes the material that did not air, so the client will not be charged.
What is a credit?
This is the software we use to enter orders.
What is Wide Orbit Traffic?
True or False: digital products can be entered in WOMS avails.
True. some might need to be entered manually.
When doing a post, the easiest way to find the correct order, search by this.
What is the order number?
This report can be run to see if there is time available in a specific program or time period.
What is the Inventory Report?
The tab used to create make-goods.
What is the Preempted/Unresolved tab?
4700 Impressions should be entered in the line like this.
What is 4.7?
PAV stands for this.
What is Program Average?
True or False: The demographics do not need to match the order in WO Traffic.
False. Demos should match so you are comparing the correct expected rating for that specific demo.
Log Manager is used for this purpose.
What is to see the programs and spots listed for a specific day?
The report that you run to see if there are outstanding unpaid invoices.
What is the Aging Report?
Priority code #1 is used for this element type.
What are Billboards?
The difference between CPM and CPP.
What is, CPM is Cost Per Millie (Thousand) Impressions and CPP is Cost Per Ratings Points?
To organize the results, you can do this to a specific column.
What is drag it to the top blue bar?
True or False: The inventory report can only be run for the entire week of programming.
False. This report can be run for the entire day or day parts.
This report is run to find out if a commercial is not ready to air.
What is the Missing Instructions report?
This is the priority code used for production costs.
What is Priority code 99?
The difference between a 'Selling Book' and a 'Ratings Book'.
What is, 'Selling Books' are for an entire quarter and 'Ratings Books' are for a specific broadcast month?
This is the process we take if we do not run the promised amount of impressions or rating points.
What is build an under-Delivery Schedule?
This is the report you run when you want to see when your client's ads ran.
What is the Spot Manager Report?
True or False: New orders can be entered in the account executive task menu.
True
This process automatically excludes specific dates from an order.
What are hiatus dates?
Logic flow shows this information.
What is the program or time period used to get a specific rating or impression?
Make sure to do this process to ensure all the ratings and impressions are being counted.
What is Analyze Post breaks?
In log manager, if a commercial line is white, it means this.
What is unsold inventory?