cyan, magenta, yellow and black ink are expressed as
What is percentages
100
– a color
What is Hue
100
Relationship of elements in a pattern or grid.
What is Alignment
100
Placing elements near each other to demonstrate their relationship to one another.
What is Proximity/Unity
100
Complementary colors are created by mixing two primary colors.
red + yellow =
What is Orange
200
– the process of matching the colors produced on the
computer screen to the colors that can be printed on paper using ink to
ensure the printed publication looks as much like the on-screen publication
as possible.
What is Color Matching
200
– a hue plus white
What is Tint
200
Elements of the design are centered or evenly divided horizontally and vertically on a page.
What is Symmetrical
200
Repeating some aspect of the design throughout the entire layout to aide navigation and improve readability.
What is Repetition/
Consistency
200
Complementary colors are created by mixing two primary colors.
blue + yellow=
What is Green
300
Emotions evoked by cool colors – (blue, green and violet)
What is Calming
300
– a hue plus black
What is Shade
300
Off-center alignment created with an odd or mismatched number of elements.
What is Asymmetrical
300
Negative or empty space between text and/or graphics.
What is White Space
300
Complementary colors are created by mixing two primary colors.
blue + red =
What is Purple
400
Emotions evoked by warm colors (red, orange and yellow)
What is Exciting
400
- the amount of the hue used.
What is Saturation
400
Elements radiate or swirl out from a center point.
What is Radial
400
Lead the Eye – The eye follows value from the dark color to the light color or the light color to dark color.
What is dark color to the light color
400
Lavender, turquoise.
What is mixed colors (cool and warm)?
500
Emotions evoked by beige, ivory, taupe, black, gray, and white
What is Neutral
500
Using big and small elements, black and white text, squares, and circles to add emphasis to important information and make a publication more appealing.
What is Contrast
500
These are the primary colors.
What is Red, yellow and blue
500
Lea developed a flyer with directions for building a treehouse. She placed graphic illustrations beside each step in the procedure. This is an example of: