Basic Concepts
Understanding the Market
Growing the Business
Keeping it Running
100

This is when you start a business on your own without any outside money.

  • What is Bootstrapping?
100

This is when you check if people are interested in your product before you make it.

What is Market Research?

100

This is when you use the money you make from selling to grow your business.

What is Reinvesting Profits?

100

The money you need to start your business.

What is Startup Capital?

200

The first, simple version of a product to see if people like

What is a Minimum Viable Product (MVP)?

200

The type of customers who first buy or try new products.

What are Early Adopters?

200

Making more of your product because a lot of people want it.

What is Scaling Up?

200

This is the money your business earns after paying for everything it needs to run.

What is Profit?

300

When you get money from others to help your business grow fast.

What is Venture Capital?

300

 Selling products or services directly to people in their homes or workplaces.

What is Direct Sales?

300

This is talking to lots of people about your product so they know it exists.

What is Marketing?

300

When you make a plan for how to spend and make money in your business.

What is Budgeting?

400

This is what you call someone who starts their own business.

What is an Entrepreneur?

400

This is when you make sure your product is what customers really want.

What is Customer Validation?

400

he process of making your business bigger and better.

What is Expansion?

400

 Keeping track of your business's money.

What is Accounting?