Adverts
Appeals to the emotions and feelings.
What is Pathos?
"Just do it"
What is a slogan?
The first need.
What is Physiological?
Reduce, Reuse, Recycle.
What is Triplets?
Who is Bentley?
Appeals to the logic and reasoning.
What is Logos?
Uses the rule of thirds.
What is formatting?
The second need.
What is safety?
A question that doesn't require an answer.
What is rhetorical questions?
The name of the school Mr. B went to.
What is St. Patrick's College?
Appeals to credibility or ethics.
What is Ethos.
A company's logo, symbol or icon.
What is brand?
The fifth need.
What is self-actualisation?
"You all look like a smart group"
What is flattery?
Mr. B's favourite book.
What is Frankenstein?
The Hierarchy of needs.
What is Maslow's.
Picture uses this to determine the highest viewed points in an advert.
What is formatting?
The fourth need.
What is esteem?
"People like you and me want to buy this product.
What is inclusive language?
How many classes, Mr. B teaches?
What is nine?
The persuasive technique of "Cuddly kittens need a home".
What is Pathos?
The advert looks at a certain sort of person at a certain age or gender (Male/ female).
What is the target audience?
The third need.
What is love/ belonging?
"Now is the time to buy my product. Now is the time to make a change. Now is the time to revolutionise the 21st century.
What is repetition?
The number of books Mr. B aims to read a year.
What is one hundred?