This is the process of promoting, selling, and distributing a product or service.
marketing
A person who starts and runs their own business is called this.
an entrepreneur
he study of how people, businesses, and governments make choices about resources
economics
individuals and businesses who create or provide goods and services
producers
What Brand tells you to "Just Do It?"
NIKE
The 4Ps of marketing are Product, Price, Place, and this
The initial money invested in a business to help it start is called this
Captial
This occurs when the demand for a product exceeds the supply
Shortage
the person or group of people who use goods and services.
Consumers
What companies' slogan is "the happiest place on earth'
Disney
When a company studies its target audience to understand their needs and preferences, it is conducting this.
Market Research
A document that outlines a business idea, goals, and plans for achieving them is called this
a business plan
A situation where a business has an advantage over its competitors because it produces more efficiently or offers a better product.
competitive advantage
Creating new ideas, products, or methods to solve problems or improve efficiency is called this
innovation
This soft drink company encourages people to “Taste the Feeling."
Coca-Cola
A marketing strategy where customers are encouraged to try a product for free or at a discount. Hint- Starts with P
promotion or sales promotion
A business strategy where a company offers new products or enters new markets to grow is called this.
business expansion
Money, goods, and services moving between households, businesses, and the government is part of this model.
the circular flow of income
What kind of economy is Australia? Hint; starts with F
This brand claims “A glass and a half in every bar"
Cadbury
A short phrase or sentence used in advertising to make a product memorable
A slogan
The money a business owner earns after paying all costs is called this
Profit
A period when the economy is shrinking, unemployment rises, and spending decreases is called this.
recession
Name the four types of markets in Australia
Labour, Retail, Finance, Stock
This company’s slogan “Think Different” was used to promote its computers and devices
Apple