What's in a Name
On and Off the Page
What I See
Page Content
What's the plan, Stan?
100

Desktop publishing and design program used to make a yearbook

What is Adobe InDesign?

100

The "dead" area between the two pages

What is the gutter?

100

This white separator is traditionally 1 pica box in width

What is standard spacing?

100

A mini-designed collection of photos and text usually covers similar topics

What is a Module?

100

A unifying concept that sets the tone for telling the story of the year in a yearbook

What is a Theme?

200

The name for two pages side-by-side

What is a Spread?

200

The white area to the outside of the page that establishes boundaries

What is the margin?

200

An imaginary, horizontal band of 2-pica+ spacing that runs across both pages to help unify them

What is the Eyeline?

200

The text that tells the viewer who took a photo

What is a Photo Credit?

200

The document that maps out yearbook fonts, sizes, colors, and graphics before production

What is a Style Sheet?

300

A professional imaging software by Adobe used to electronically enhance or edit images

What is Adobe Photoshop?

300

A unit of measurement in graphic design equal to 1/6" used for measuring width and height. Measured by the small boxes when gridlines are shown

What are Picas?

300

This white separator is generally 3 clicks and is often used between photos and captions

What is Tight Spacing?

300

For reader reference, a small identification that appears with the page number and reflects the specific content of the spread and who made it

What is the Folio?

300

A document that serves as a page-by-page planner and deadline tracker

What is a Ladder?

400

The #1 job of design

What is to Communicate?

400

The area to outside of the page where elements will be cut

What is the bleed?

400

An imaginary, vertical band of 2-pica+ spacing that runs up one of the pages

What is the Axis?

400

A photograph that is significantly larger calling attention to itself and becoming the focal point

What is the dominant photo?

400

A master page that is pre-designed like a blueprint or a "dummy" 

What is a Template?

500

A style of typeface characterized by tiny marks or feet at the end of the characteres

What is Serif?

500

The pink/purple box that surrounds the page intended to marking where text should be placed

What are the Safe Design Lines?

500

This white separator is traditionally 2-6 pica boxes in width

What is Expanded Spacing?

500

A module that presents facts and figures, often poll and survey results, in a visual way that typically includes illustrative art marking data visual

What is an Infographic Sidebar?

500

The concept of creating order and indicating importance through size and placement

What is Hierarchy?