Rhetorical Devices
Diction
Tone
Leadership Qualities
SOAPS
100

The repetition of “Climb the mountain” for emphasis.

What is anaphora?

100

The language is calm, simple, and positive.

What is McCullough’s diction like in the conclusion?

100

The overall tone at the end of the speech.

What is hopeful and reflective?

100

Doing good for others instead of seeking praise.

What is selflessness?

100

The ending moment of a graduation speech.

What is the occasion?

200

A list like “embrace the challenge, enjoy the air, behold the view” creates flow and rhythm.

What is parallelism?

200

Words like “embrace,” “enjoy,” and “behold” create this feeling.

What is a peaceful and reflective tone?

200

The earlier tone was funny and sharp; this one is gentle and sincere.

How does the tone shift from the first excerpt?

200

Speaking honestly but kindly.

What is integrity?

200

To inspire students to live with meaning and humility.

What is McCullough’s purpose?

300

Encouraging listeners to act morally and help others.

What is an appeal to ethos?

300

His word choice is much softer than earlier sarcasm.

How does his diction change from the start?

300

This emotional effect leaves the audience motivated, not embarrassed.

What is the impact of tone on the audience?

300

Leading with modesty and perspective.

What is humility?

300

Graduates and families listening in person and later online.

Who is the audience?

400

Ending with “you’re not special,” but giving it a new, positive meaning.

What is irony?

400

Gentle language at the end makes the audience feel this way.

What is encouraged and inspired?

400

Warmth and sincerity show this about McCullough’s attitude.

What shows McCullough cares about his students?

400

Using success to help others, not just yourself.

What is responsibility?

400

Finding happiness in effort, not attention.

What is the subject of this excerpt?

500

Moving from a sharp, funny tone to a hopeful one.

What is a tone shift?

500

The diction reminds graduates to live for meaning, not attention.

How does word choice connect to his purpose?

500

Ending with this tone helps the message feel complete and inspiring.

Why does McCullough end with a hopeful tone?

500

Serving others rather than seeking attention.

What is true leadership?

500

This ending ties together his entire argument.

How does this conclusion support the overall purpose?