Zara Basics
Parent company of Zara
What is Inditex?
The majority of Zara’s employees work in this part of the company (hint: where the customers are)
What is in retail stores?
Biggest competitor
What is H&M?
Number of countries Zara is CURRENTLY in (off by 10 is ok)
What is 96?
A competitor of Zara known to focus on basic and casual wear
What is Gap?
Country Zara was founded in
What is Spain?
What is Zara's size of production? (hint __ batches)
What are small batches?
At least TWO competitors other than the ones we listed on the Key Global Competitors slide (extra +100 if you can name TWO from the photo on the Challenges slide)
What is Primark, SHIEN, FashionNova, Cotton:On, Cider, or Pretty Little Thing?
Instead of analyzing countries in Germany, Zara analysed German...
What are cities?
The cost to make the average Zara hoodie (off by 15 euro is ok)
What is €21.10?
Type of retailer Zara is known as (hint: like Shien, Primark, H+M)
What is fast fashion?
Number of weeks to get new designs in stores
What is 4-5 weeks?
At least 3/4 competitors we mentioned on the Key Global Competitors slide
What is H+M, GAP, Benetton, and Mango?
“The vast majority of clothes are in here only a few hours, and none ever stayed at the distribution center for more than ___ days”
— Lorena Alba, Inditex Director of Logistics
What is 3 days?
From the video: the way trends were spread before tv/photography (must have at least one right)
What are the fashion houses of Paris, fashion apprentices, catwalks, or industry events?
Type of analysis used to study a specific entry opportunity (basic economics)
What is Micro/Macro?
Term for new styles every week
What is continuous refresh?
The main advantage H&M may have over Zara
What are the lower production costs due to more outsourcing? (Wide product range is also right)
What matters MORE than just cost of making (must get at least one)
What is design/marketing/physical stores?
What Zara does externally (think opposite of internally)
Uses small suppliers for non-fashion-sensitive pieces
The founder of Zara
Who is Amancio Ortega?
The Zara business model that produces ___ in their own warehouse
What is producing fashion-sensitive clothing internally?
Zara has the advantage of fast delivery time from central hub to its stores. How long is this time? (Anywhere from __ to ___ hours)
What is anywhere from 24-48 hours?
When did parent company Inditex acquire Zara?
When is 1985?
What the acronym of ZARA stands for
What is nothing? What is the name came from the film Zorba the Greek?