ICP/Persona
What is our ideal ICP for Zeenea?
Company Profile:
Pain Points:
Ideal Customer Profile:
Key Titles:
Name 3 of our top competitors
Alation, Collibra, Atlan, Data.World, OneTrust
What is the definition of Data Lineage?
Data lineage is the process of tracking the origin, transformation, and usage of data over time. It provides a comprehensive view of a data asset's lifecycle, from its source to its final destination.
What is this a definition of?
________ is everything you do to ensure data is secure, private, accurate, available, and usable. It includes the actions people must take, the processes they must follow, and the technology that supports them throughout the data life cycle.
Data Governance
What is the main responsibility of a CDO?
Data Strategy: Develops and implements a comprehensive data strategy aligned with the organization's business objectives.
Data Governance: Oversees data governance practices to ensure data is managed consistently and securely.
Data Quality: Ensures the accuracy, completeness, and consistency of data across the organization.
Data Analytics: Promotes the use of data analytics to gain insights and drive decision-making.
Data Security and Privacy: Protects sensitive data from unauthorized access, breaches, and misuse.
What are Zeenea's top competitive advantages in the market?
-Use of a knowledge graph as the foundation for its data catalog
-Strong User Experience: UI for for Technical and Business users
-Easy to implement, easy to use, easy to scale
What is the definition of Data Democratization?
The process of making data accessible and understandable to everyone within an organization, regardless of their technical expertise. It involves breaking down barriers to data access, empowering users to self-serve, and providing the tools and training necessary to make data-driven decisions.
This industry handles call records, internet usage data, and customer information. Data governance helps protect user privacy, comply with data retention regulations, and optimize network performance.
Telecom
What are the 3 levels of our ICP when identifying "fit" (when referring to roles)?
User , Chooser, Approver
Who is one other competitor that utilizes the knowledge graph framework?
data.world
What Feature / Capability does this solve?
Lack of a centralized inventory of an organization’s data assets that helps data users find the data they need, evaluate the data's fitness for its intended use, and improve data understanding.
Data Catalog
What year was Zeenea founded?
2017
What is a Data Steward responsible for?
Managing, curating, and ensuring the quality of data within their domain. They act as custodians of the organization’s data, ensuring it adheres to governance policies and is accurately maintained
Name this competitor:
Founded in 2018 in San Francisco, Ca
Cloud-native architecture for modern data environments
Focus on automation and ease of use for data governance
Collaborative features for data discovery and knowledge sharing
Open Metadata Platform for extensibility and integration
Limited customer support program
Lacking on some data integration components
Atlan
What is this keyterm:
An emerging data management operating model. It supports a business-domain-led practice for defining, delivering, maintaining and governing data products. It aims to decentralize data delivery and support business-driven data and analytics initiatives. This key term is composed of four underlying principles: data products, domain ownership, self-service platform and federated computational governance.
Data Mesh
What is a Knowledge graph?
A visual representation of how real-world entities (like objects, events, concepts, etc.) relate to each other. It's like a giant web where nodes represent these entities, and edges (or links) show how they are connected.
Who does this describe?
Responsible for establishing and maintaining the organization’s data governance policies, ensuring data quality, consistency, security, and compliance. They create frameworks to ensure that data is managed as a critical business asset, aligning data strategy with regulatory and business requirements.
Head of Data Governance
Pitch the value of Zeenea within the Actian Data Platform
Key advantages that including data governance within the Platform include:
Governance within a single platform - other solutions utilize separate governance solutions which can be more expensive and even add additional points of failure in the data journey. With this acquired capability, the Actian Data Platform includes a key data component within its array of exisiting offerings.
Adds confidence to data preparation for Analytics and AI, thereby reinforcing our overall confidence messaging.
Ensures data quality for additional data-related tasks downstream in a seamless fashion, negating the sorts of issues you would expect to find if you utilized a niche data governance vendor with a separate database warehouse and analytics vendor/s. (Fewer points of failure, better security guaranteed across the entire data journey, single support team experience etc.)
What is this keyterm:
Data that describes data. It provides context, making data easier to interpret and use correctly, ensuring better decision-making.
Metadata
free 500 pts
free 500 pts