Ayomide Adekanmbi's Quote
"Live by faith"
Beliefs
Statements we hold to be true.
Line graphs
A graph designed to show trends over time.
Stereotyping
Generalizing about a group of people and assuming that because a few persons in that group have a characteristic, all of them do.
Hypothetical narratives
A story of something that could happen but has not happened yet.
Lucy Allmond's Quote
"Be a rainbow in someone else's cloud".
Attitudes
A stable positive or negative response to a person, idea, object, or policy.
Bar graph
A graph designed to show the differences between quantities.
Totalizing
Taking one characteristic of a group or person and making that the “totality” or sum total of what that person or group is.
Define
To set limits on what a word or term means, how the audience should think about it, and/or how you will use it.
Madison Burkhalter's Quote
" Goods things take time".
Values
Goals we strive for and what we consider important and desirable.
Pie graph
A graph designed to show proportional relationships within sets of data.
Audience analysis
Examining and looking at your audience first by its demographic characteristics and then by their internal psychological traits.
Stipulated definition
A definition with clearly defined parameters for how the word or term is being used in the context of a speech.
Ansley Jadallah's Quote
"If it doesn't challenge you, it won't change you".
Needs
Important deficiencies that we are motivated to fulfill.
Pictograph
A graph using iconic symbols to dramatize differences in amounts.
Heterogeneous
A mixture of different types of people and demographic characteristics within a group of people.
Kinesthetic
Issues related to the movement of the body or physical activity.
Sydney Ogden's Quote
"Champions keep playing till they get it right".
Psychographic Characteristics
The inner characteristics of the audience; beliefs, attitudes, needs, and values.
Diagrams
Drawings or sketches that outline and explain the parts of an object, process, or phenomenon that cannot be readily seen.
Homogeneous
A group of people that are very similar in many characteristics.
Organic
Feelings or issues related to the inner workings of the body.