Vocabulary
Business emails
Meetings and negotiations
Case based questions
Business strategies and concepts
100

Define “market penetration”

The extent to which a product is recognized and bought in a market

100

Rewrite politely: “Send me the report now.”

Could you please send me the report at your earliest convenience?

100

What is the purpose of setting an agenda before a meeting, and how does it impact efficiency?

It outlines topics, keeps discussion focused, saves time, and improves productivity

100

A client is unhappy. What is the FIRST thing you should do?

Acknowledge the issue and apologize

100

What is “SWOT analysis”?

Strengths, Weaknesses, Opportunities, Threats

200

What does “petty cash” mean in business?

Money which is spent for daily expenses of company

200

What tone should be used in complaint emails?

Polite, neutral, and professional

200

What does “win-win situation” mean?

Both sides benefit

200

Sales are dropping. Name ONE possible reason

Poor marketing / competition / pricing issues

200

What is “ROI”?

Return on investment

300

Define “liquidity”

Ability to convert assets into cash quickly

300

Identify the mistake: “I am writing to inform you that we didn’t received your payment.”

Incorrect tense → “didn’t receive”

300

Give a phrase to interrupt politely in a meeting

May I add something here?

300

Your team missed a deadline. What do you say to client?

Apologize and provide a solution/new timeline

300

Define “competitive advantage”

What makes a company better than competitors

400

What is “outsourcing”?

Hiring external parties to perform tasks

400

Give a formal alternative to “I want”

I would like to…

400

What is “consensus”?

General agreement among group members

400

A colleague disagrees strongly. What do you do?

Listen, acknowledge, and respond professionally

400

What is “diversification”?

Expanding into new products/markets

500

Define “economies of scale”

Cost advantages gained by increased production

500

Rewrite: “Your idea is bad.” (professional way)

I have some concerns regarding your proposal

500

What strategy is used when both parties make concessions?

Compromise

500

Your company is losing money. Suggest ONE strategy

Reduce costs / increase prices / improve marketing

500

What is “monopoly”?

Single company dominating market

M
e
n
u