Types of Media
Media and Campaigns
Reporting the News
Americans and the Media
Campaigns!
100
Television, radio, newspapers, magazines, the Internet and other means of popular communication
What is The Mass Media?
100
meetings of public officials with reporters (FDR held over 1,000)
What is a Press Conference?
100

Spin that media can intentionally/unintentionally include in articles. 

Media Bias 
100
These two sources make up "Broadcast Media", the most commonly consumed American media sources.
What is Television and Radio?
100

Candidates are more likely to win when running for re-election versus candidates running for the first time 

Incumbency Advantage 

200
a sensational style of reporting characterized newspapers at the turn of the century.
What is Yellow Journalism?
200

Events purposely staged for the media that nonetheless look spontaneous.

What are Media Events?

200
This is a term discribing the results of superfical coverage in television has led to a massive shortening of politicians public statements (Down to 7.8 seconds in 2004).
What is a soundbite?
200

These online media sources have the potential to grant greater information about news stories but often get facts wrong or distort political realities

Blogs, Social Media Posts, etc...

200

Act that banned soft money donations to national parties 

Bipartisan Campaign Reform Act(McCain-Feingold Act) 

300
Newspapers and magazines form this kind of media
What is print media?
300
the use of in-depth reporting to unearth scandals, scams & schemes putting reporters & politicians opposite each other.
What is Investigative Journalism?
300

Consumer driven media has had this effect on the American public. 

Reinforced political bias 

300

Type of ads that the majority of campaign spending goes to

Negative ads 

300

Majority of Pac donations go to this part of government 

congress 

400
media programming on cable TV or Internet that is focused on one topic and aimed at a particular audience, e.g., C-SPAN
What is narrowcast?
400
An intentional news leak for the purpose of assessing the political reaction
What is a Trial Balloon?
400

Tendency of Media to focus on poll numbers on stats rather than actual candidate platforms 

Horse Race Journalism 

400
The government organization that regulates the use of airwaves in three ways
What is the FCC?
400

Court ruling that stripped soft money bans and declared campaign spending is protected by 1st amendment 

Citizens United vs FEC

500

The ability of the media to determine which issues are important enough to be seen by the public 

Agenda Setting 

500
This televised event convinced political professionals that politicians’ appearances and mannerisms were more important than what they said.
What is the Kennedy-Nixon presidential debate?
500
A common statement that refers to the press' propensity to give more overall coverage to stories that reflect dramatic situations compared with substantive policy issues
What is "If It Bleeds, It Leads"?
500

Organizations that connect constituents with government 

Linkage Institutions 

500

Organization that contribute hard money to campaigns 

PACs 

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