Let's Re:Define Performance -
Over the next 5 years BMO will...
F19 Fall Investment Campaign
Do you know Brilliant at the Basics Re:Defined?
100

Be _____ in loyalty and employee engagement

What is #1 in loyalty and employee engagement?

100

This focus product offers higher return potential with a minimum and maximum return. 

What is a BMO Smart Return GIC?

100

We will ______  _______ our customers every time. 

What is genuinely thank our customers every time?

200

Earn ___________ in net income

What is $4 billion in net income?

200

This focus product offers a laddered investment strategy that provides access to longer-term GIC rates while maintaining some cashability.

What is a BMO RateOptimizer Plus GIC?

200

We will confidently guide our customers to ________ options. 

What is confidently guide our customers to digital options?

300

Have a _____ efficiency ratio

What is a 45% efficiency ratio?

300

This focus product offers a diversified market exposure and professional active management at a lower cost structure than other managed programs.

What is BMO ETF Portfolios?

300

We will respond to our customers’ emails and phone calls ________.

What is respond to our customers’ emails and phone calls today?

400

Acquire ____ net new customers in Personal Banking

What is 1MM net new customers?

400

This focus product offers professionally managed ETF portfolios with online goal-tracking capabilities.

What is BMO SmartFolio for online investing?

400

We will _____  ______ every customer.


What is warmly greet every customer?


500

________ the Commercial franchise

What is double the Commercial franchise?

500

We're kicking off this years campaign off strong with a ____  ____  ____ on November 14 

What is our National Call Day?

500

We will _____ _____ _____ ______ to understand our customers.

What is listen and ask questions to understand our customers?

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