The Psychology of Sales
Buyer Beware
The Marketing Machine
Becoming a Smart Spender
Your Spending Behavior
100

Personal finance is 20% head knowledge and 80% ____________.

What is behavior?

100

Marketers __________ us better than we do.

What is know?

100

__________ spenders ask, "How much?"

Who are wise?

100

Self-awareness:  Will this add _____________ to my life?

What is value?

100

Kids give in to their every _____________.  Adults learn to say no to themselves in order to gain something greater.

What is want?

200

An example of discretionary spending is ______________.

What is nonessential good and services?

200

Talk to yourself in the _____________ person to distance yourself from impulse purchases.

What is 3rd person?

200

Since marketers have sophisticated technology and plans to get your money, what can you do to make sure you don't fall into their trap?

What is be aware of when an where you're being marketed to?

200

Affordability:  Is this in my ____________?

What is budget?

200

It takes _____________ to block out what everyone else thinks.

What is courage?

300

What 3 questions is the brain always asking?

Am I safe?  Do I belong?  Does this feel good?

300

Americans spend over $2100 a year on ______________.

What are impulse purchases?

300

Salespeople are ____________ to convince you to buy.

What are trained?

300

Adjust your motive, budget, lifestyle, and ____________ until you can say yes to all five SMART questions.

What is patience?

300

When you focus on gratitude, it is easier to avoid the _________ of comparison.

What is trap?

400

What is one way to practice power over purchase?

What is make sure you're sticking to your budget

400

Why does brand recognition help businesses?

What is it makes their name and logo easily memorable for consumers?

400

Companies pay to have their products place ________________.

What is strategically?

400

We can't make decisions out of ___________.

What is impulse?

400

Appreciating who you are and what you have instead of wanting what your friends have is called ___________.

What is contentment?

500

Companies use marketing to get your ____________ offline so you'll be vulnerable to impulse purchases.

What is your prefrontal cortex?

500

What is the digital marketing strategy that tracks users across the web?

What is retargeting

500

Why do stores like scan and go options, apps, and one-click purchases?

What is it makes paying easier and faster, so customers are more likely to overspend?

500

Why should you never buy the extended warranty?

What is most retailers will replace or repair the product if it stops working within the first year.

500

Contentment is hindered by ______________.

What is instant gratification?

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