Colour psychology
Name that brand
Cultural and demographic variations
100
What colour is most associated with happiness?

Yellow

100

This social media platform uses blue to promote trust and communication.

Facebook

100

True or false: Women typically prefer softer colours

True

200

True or False: using blue in branding increases appetite.

False

200

This car company uses black and chrome to appear more luxurious and high performing.

Mercedes

200
What colour is associated with celebration in China?

Red

300

What colour combination induces emotions of cleanliness, reliability, freshness, and purity?

Blue & White

300

This News network uses bold red to appear urgent and authoritative.

CNN

300

True or False: Younger audiences typically prefer calmer colours

False
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