Economics
Marketing
Customer Relations
Finance
Management
100

Human effort that is directed toward producing goods and services.

What is Labor?

100

PR stands for what?

What is public relations?

100

The general idea or reputation that the public has of a product, brand, or company.

What is Image?

100

To receive something on loan with the understanding that you will return it.

What is Borrow?
100

Data from a variety of sources used to inform marketing efforts.

What is Analytics?

200

The quantity supplied is greater than the quantity demanded.

What is Surplus?

200

ROI stands for what?

What is Return on investment?

200

An ongoing process of analyzing and evaluating what another person is saying in an effort to completely understand the speaker's feelings or the true meaning of the message.

What is Active Listening?

200

Someone or something named to receive proceeds or benefits. In the insurance context, its the person, charity, trust, or estate designated by the policyholder to receive the policy's benefits or payments.

What is Beneficiary?

200

A process in which a manager evaluates each member of his or her team. During this, the manager provides feedback and helps employees see how they can improve.

What is Performance Review?

300

Graph showing the maximal combinations of goods and services that can be produced from a fixed amount of recourses in a given period of time.

What is Production Possibilities Curve?

300

The extent to which potential customers are familiar with your company and the distinct images or qualities that are associated with what you are selling.

What is Brand awareness?

300

Keeping as many customers as possible; for example, through brand loyalty initiatives.

What is Retention?

300

The profit or loss on an investment over a one-year period.

What is Annual Return?

300

Motivation based on ideas of right and wrong.

What are Ethics?

400

Quantity demanded and price move in opposite directions.

What is Law of Demand?

400

A tactic used by salespeople to contact potential customers via phone or email with whom the company has had no previous contact.

What is Cold-calling?

400

A harmonious relationship in which there is a foundation of trust and understanding between both parties.

What is Rapport?

400

A tax-advantaged savings plan designed to help families save money for future educational costs.

What is 529 Plan?

400

The defining capability that distinguishes you from your competitors.

What is Core Competency?

500

The price at which the amount producers are willing to supply is equal to the amount consumers are willing to buy.

What is Equilibrium?

500

A type of social proof in which past customers make a positive statement about their experience with a brand.

What is Testimonial?

500

A prediction of the potential profits a customer will give to a company during the duration of the relationship.

What is Customer Lifetime Value?

500

An asset that secures a loan or other debt that a lender can take if you don't repay the money you borrow.

What is Collateral?

500

Business that acts as go-between in moving goods from producers to consumers, such as wholesalers, retailers, and distributors.

What is Intermediary?

M
e
n
u