Business Fundamentals
Communication and Workplace Skills
Ethics and Legal Concepts
Economic Concepts
Consumer Relations and Technology in Business
100

A business that effectively coordinates channel management with marketing activities is more likely to provide

  • A. good customer service
  • B. attractive product displays
  • C. free delivery
  • D. flexible credit terms

A. good customer service

100

An advantage of verbal communication is

  • A. You use passive listening skills to understand the message
  • B. Tone of voice can be used to express emotions and thoughts
  • C. It focuses attention on facial expressions rather than words to express enthusiasm
  • D. People must see you to understand the intent of your message


B. Tone of voice can be used to express emotions and thoughts

100

Business ethics involve considering issues about what is

  • A. legal and illegal
  • B. right and wrong
  • C. safe and unsafe
  • D. positive and negative
  • B. right and wrong
100

A depression is characterized by which of the following?

  • A. Fewer bankruptcies
  • B. Increased consumer spending
  • C. Rapidly rising GDP
  • D. High unemployment
  • D. High unemployment
100

A memorandum is typically used for communication that takes place

  • A. within a business
  • B. among competitors
  • C. infrequently
  • D. between friends
  • A. within a business
200

Which type of business organization reduces or limits the risk of its stockholders?

  • A. Franchise
  • B. Sole proprietorship
  • C. Corporation
  • D. Partnership


C. Corporation

200

Based on nonverbal cues, Amber would probably assume that Ryan was

  • A. patient
  • B. frustrated
  • C. bored
  • D. enthusiastic
  • B. frustrated
200

When filing a tort against a business, the plaintiff must establish that the defendant

  • A. violated the doctrine of sovereign immunity
  • B. damaged property intentionally
  • C. conspired with a competitor
  • D. breached the duty of care
  • D. breached the duty of care
200

Interest rates rising and falling by a wide range on a regular basis often indicate

  • A. price equilibrium
  • B. seasonal unemployment
  • C. flexible capital
  • D. economic instability


  • D. economic instability
200

Which of the following is a common product-related complaint?

  • A. Pressure selling
  • B. Reduced price
  • C. Poor service
  • D. Incorrect size
  • D. Incorrect size
300

Which of the following would probably use a longer channel of distribution than the others?

  • A. A bag of oranges
  • B. A printing press
  • C. An airplane
  • D. A bottle of shampoo

D. A bottle of shampoo

300

You're giving directions to a group of coworkers, and you want to ensure they do exactly what you say. You should

  • A. raise your voice
  • B. give directions in the proper order
  • C. make the directions challenging
  • D. demonstrate the final steps of the directions
  • B. give directions in the proper order
300

A company decides to spend $5,000 on new office furniture instead of putting that money toward the marketing budget. The opportunity cost of this decision is

  • A. Lost benefits of additional marketing
  • B. Office furniture
  • C. $5,000
  • D. Lost benefits of new furniture
  • A. Lost benefits of additional marketing
300

Two similar brand promises may be carried out differently depending on their

  • A. business environments
  • B. types of packaging
  • C. logos
  • D. slogans
  • A. business environments
300

Jayson just learned his company wants to hire a new public relations assistant and posts the job on his personal social media. Why is this inappropriate?

  • A. It could give Jayson's friends an unfair advantage over other job candidates
  • B. It is unprofessional to post company employment information on a personal site
  • C. Jayson is using inside knowledge to appear more important on his social sites
  • D. Jayson is using his company's image to increase his number of social contacts


  • B. It is unprofessional to post company employment information on a personal site
400

A producer can minimize channel conflict among its distributors and retailers by

  • A. selling its items directly to the end users
  • B. offering different products through each channel
  • C. establishing slotting fees for certain channels
  • D. requesting that the channel members carry only its brand


B. offering different products through each channel

400

The human resources manager sends an email stating that employees need to park on the street because of parking lot repairs. This is an example of

  • A. informational message
  • B. projection report
  • C. business proposal
  • D. formal inquiry
  • A. informational message
400

George thinks his culture is superior to all other cultures. This is known as

  • A. collectivism
  • B. ethnocentrism
  • C. stereotyping
  • D. individualism
  • B. ethnocentrism
400

Businesses that carry a considerable assortment of goods but only one or a few related product lines are __________ businesses.

  • A. specialty
  • B. discount
  • C. service
  • D. limited-line
  • D. limited-line
400

Electronic billing, purchase-order verification, bar-code technology, and image processing are examples of

  • A. functions of the finance department
  • B. horizontal channel integration
  • C. integrated data between channel members
  • D. vertical channel integration
  • C. integrated data between channel members
500

Legal protection of an invention or a process granted by the government to its owners for a certain number of years is a

  • A. license
  • B. copyright
  • C. patent
  • D. trademark

C. Patent

500

It is most appropriate for businesspeople to use complex, technical jargon when they are

  • A. speaking with coworkers
  • B. greeting new customers
  • C. introducing a friend to a business associate
  • D. informally conversing with an acquaintance
  • A. speaking with coworkers
500

Which of the following is a true statement about how technology affects the external business environment?

  • A. Technology is the main way to compete with other businesses
  • B. Not all businesses are affected by technology
  • C. Businesses must look for updated technology all the time
  • D. Certain target markets do not use technological products
  • C. Businesses must look for updated technology all the time
500

Thinking of a time when you were happy and proud can help you

  • A. find gaps between your behavior and values
  • B. avoid activities that do not make you happy
  • C. determine what values made you feel that way
  • D. accept others' feedback regarding your values
  • C. determine what values made you feel that way
500

When your level of self-esteem is low, this causes you to have

  • A. confidence in your ability
  • B. difficulty with visualization
  • C. doubts about yourself
  • D. appreciation of life
  • C. doubts about yourself
M
e
n
u