Words should completely and correctly convey your intended meaning into the minds and hearts of your audience.
What is clarity?
Repetition of the initial consonant sounds.
What is alliteration and/or assonance?
A comparison of two unlike things using "like" or "as."
What is a simile?
The omission of conjunctions between clauses.
What is asyndeton?
A verb, adjective or adverb that has been turned into a noun.
What is a nominalization?
Holds the thought before the hearer's mind over time, with each successive set of words arranged in increasing importance.
What is climax?
Equating two unlike things.
What is a metaphor?
Words in reverse grammatical order in successive clauses.
What is antimetabole?
The subject expresses the goal of the action.
What is a passive sentence?
Repetition of a word or group of words at teh beginning of successive clauses.
What is anaphora?
Not used to elicit an actual response, but to make a persuasive assertion.
What is a rhetorical question?
A speaker using an outline or bullet points of the speech.
What are partial notes?
Similar ideas having a similar pattern.
What is parallel construction?
An insertion of some verbal unit that interrupts the normal flow of the sentence.
What is parenthesis?
Gives an inanimate object/abstraction personal attributes.
What is personification?
Deliberate repetition of words of the same root, but in a different grammatical form.
What is a polyptoton?
Varying this will help capture your audience's attention.
What is sentence length?
Placing contrasting ideas together, especially in parallel structure.
Deliberate use of understatement, often a double negative.
What is litotes?
Speech delivered entirely from memory.
What is fully memorized?